Ireland Job Openings

Canto

Demand Generation Marketing Manager

Cork

FULL TIME

September 3, 2024

Role Title: DACH Demand Generation Marketing Manager
Location: Cork, Ireland ( Hybrid)
Fluency in German is a requirement for this role.


Company Overview:

Canto is reshaping the digital asset management (DAM) landscape. Our platform offers a singular source for brands to organize, access, and share digital assets, amplifying content value, accelerating production, and ensuring brand consistency. With an emphasis on efficiency and collaboration, we provide data-driven insights and harness AI to help companies not just manage but maximize their digital content. At Canto, we're more than a DAM solution; we're a catalyst for brand evolution. Join our mission to transform the DAM category and empower brands to extract unparalleled value from their digital assets.

It's such an exciting time to join the Canto Team. We have great people here already & We are growing rapidly!


Role Overview:

If you are a results driven, commercially minded, marketing professional we would love you to join our global marketing team to lead the DACH region and deliver our Inbound marketing objectives.
The DACH Demand Generation Marketing Manager is a crucial link between marketing activities, the Business Development Team and Sales.

A key part of this role includes:
  • being accountable to deliver our inbound pipe target
  • You will do this through campaign concept, creation and execution, field events, involvement in paid digital platforms and localised webinars.
  • Strong collaboration, working across multiple time zones and cultures.
  • You will be a team player and enjoy networking with an organisation. This marketing role is a great bridge between many different departments.
  • A need to be inquisitive and eager to always be learning.
  • A creative thinker. A good balance between analytical and creative ability is key to success in this role. A difficult balance to find.


Other areas of responsibility include:
  • Drive continuous improvements in messaging, creative, and channels to increase conversion. Specific focus on localised content and translation.
  • Analyse, monitor and report on campaign performance.
  • Identify trends and manage budget allocation
  • Conceive and execute innovative experiments and marketing campaigns; deliver and apply data-driven, analytically rigorous insights and recommendations to enhance performance
  • Work closely with the global paid and SEO teams to ensure that we hit targets set out for digital platforms.


What you will bring to the role
  • 5+ years in growth marketing, with a proven track record of success data driven, commercial marketing.
  • Fluency in German
  • Degree in Marketing or Business
  • Experience in building plans, setting targets and reporting back on data.
  • Strong analytical skills and a keen eye for metrics.
  • Experience managing growth campaigns
  • Experience working in a fast paced, startup environment.


What's so great about Canto - Elevate your Journey with Canto:

Start-Up Spirit: Embrace the excitement and flexibility of a growing company.
Hands-On Impact: Your work directly contributes to our success.
Learning by Doing: Our growth plans provide real-time learning.
Close-Knit Team: Enjoy a tight-knit, supportive work environment.
Open Communication: We value transparency and open dialogue.
Problem-Solver's Paradise: Apply creativity to real-world challenges.
  • ️ Work-Life Harmony: We respect the balance between personal and professional life.
Growth Opportunities: As we grow, so do opportunities for our team.
Cultural Exchange: Learn from diverse colleagues in a global setting.

How We Do It – Our Values:

We are Customer Obsessed. We make it our mission to understand our customers and their challenges. Through our actions, we make our customers’ work easier.
We Own the Outcome. We set goals based on outcomes that matter, measure our results, and up our game. We are action oriented – changing course when we need to and committing when things go right.
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