Who we are
At Origina, we are on a mission to change the software world.
We are the leading global independent software maintenance vendor for IBM, HCL, and VMware that Gartner™ consistently recognises as a forward-thinking alternative to traditional software mega vendors.
At Origina, our values of Trust, Fairness, Relationships, and Opportunities are the pillars of our competitive strength and the foundation of our culture. These principles reflect our beliefs about what is most important and guide us on our exciting and unwavering high-growth journey.
We believe in freedom of choice in the world of software and are a leader in the Right to Repair movement, both in the U.S and in Europe. As strategic partners, we help our customers protect the security and stability of their software, extend its longevity and lifecycle, and enhance its performance and functionality.
At Origina, we are proud of our unique and engaging culture. For two years running, we have been certified and recognised as a Great Place to Work™ for both our home office in Dublin and in our American headquarters in Plano, Texas. We have also been named as one of Ireland's best small workplaces and best workplaces in tech.
Visit origina.com to learn more.


The Role
We are seeking a creative and experienced Digital Content Producer to join our marketing team based in Dublin. This role is perfect for a creative professional who thrives in a fast-paced environment and is enthusiastic about crafting compelling content and driving storytelling strategies that resonate with target audiences, attract prospects, and boost brand awareness, resulting in increased top-of-funnel and customer engagement. The Digital Content Producer will report to the Head of Content and work closely with our content writers, graphic designers, and additional marketing team members.

• Write, develop, edit, and publish B2B content that tells the Origina story in a compelling way across a variety of digital platforms, including websites, blogs, videos, email marketing campaigns, advertising campaigns, social media posts, infographics, whitepapers, and more
• Work closely with the Head of Content and the marketing team to align storytelling content strategies with business objectives and that drive customer engagement, strengthening the storytelling knowledgebase for our sales and customer success management teams
• Develop creative content ideas to support our demand generation campaigns that resonate with our target audience, drive engagement, and generate leads
• Collaborate with our graphic designers to create visually engaging content for digital and social media channels
• Partner with the Head of Content to ensure brand consistency across all content assets
• Track and report on content and sales enablement performance metrics, using data to optimise strategies and improve ROI

About you
Successful candidates will possess:

• 7-10 years of experience writing B2B content for various marketing vehicles and channels
• Proven experience writing campaign emails, blogs, case studies, e-books, social media posts, and other digital content for a B2B audience
• Strong portfolio of e-books, case studies, emails, social posts, video scripts, and/or other writing samples is required
• Experience writing for business audiences is required; experience writing for CIO, IT, and/or procurement audiences, and/or software/IT industries is a plus
• Strong understanding of SEO best practices, keyword research, and content optimisation, with experience publishing website content using Word Press
• Ability to conceptualise and execute creative content ideas in collaboration with graphic designers
• Strong project management skills, with the ability to manage multiple projects and meet deadlines. Experience with Monday.com preferred
• Experience with content management and sales enablement systems (Word Press, Share Point, Highspot, etc.)
• Knowledge of analytics tools (e.g., Google Analytics) to measure content effectiveness and optimise strategies
• Ability to meet deadlines, flex with change, and juggle opposing demands in a fast-paced, high-growth work environment
• Ability to work in a way that aligns with our values of Trust, Fairness, Relationships, and Opportunity

What we offer

• Competitive compensation that rewards achievement
• Hybrid, flexible working model
• High-level Health, Dental, and Vision insurance
• Life insurance & Income Protection
• 23 days Annual Leave plus 2 company days
• Generous Maternity & Paternity leave policies
• 6% Pension match
• €200 annual wellness benefit
• €1,000 professional development benefit
• Employee Assistance Programme
• Fun and inclusive environment with regular events organised by Engagement, and Diversity Committees

Don't worry if you don't meet ALL the requirements, if you feel you would be a great fit for this role, we would love to hear from you! At Origina, the most important ingredient for us is our culture fit and recognising those that want to live our high-performance values of Fairness, Trust, Relationships, and Opportunities.

Origina is an equal opportunity employer, and we’re proud of our ongoing efforts to foster inclusion in the workplace. Individuals seeking employment at Origina are considered without regard to race, colour, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, physical or mental disability, military or veteran status, or any other characteristic protected by applicable law.

By submitting your application, you agree that Origina may collect your personal data for recruiting, global organisation planning, and related purposes. Origina's Candidate Privacy Notice explains what personal information Origina may process, where Origina may process your personal information, its purposes for processing your personal information, and the rights you can exercise over Origina’s use of your personal information.


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