RTÉ (Raidió Teilifís Éireann) is Ireland's national public-service media organisation. A leader in Irish media, RTÉ provides comprehensive, cost-effective, free-to-air multi-media services to the public in Ireland and interested audiences internationally. RTÉ’s strategy and vision positions the organisation to champion culture in Ireland, captivate audiences with trusted and challenging content, and celebrate Ireland's rich diversity.

RTÉ is looking for two Marketing Executives to join its busy consumer facing Marketing Team; one in a full-time position and one in a maternity cover contract.

You will be responsible for planning and executing marketing campaigns for RTÉ’s content and services, ensuring campaigns are delivered through owned and paid media channels with an audience-first focus. You will also be responsible for an extensive and growing list of third-party partners, ensuring RTÉ content marketing materials are delivered and applied in the correct manner. You will also provide insights and develop strategies for new ways to connect with audiences.

Reporting to the Senior Marketing Manager, you will collaborate with multiple teams across RTÉ’s Marketing and Communications division including the Creative, Social and Communications teams as well as having a strong relationship with the RTÉ Player and Scheduling teams. You will use your strong interest in and passion for content (television, radio and online) to advise on striking imagery and content marketing assets, making our content stand out in a crowded and competitive market.

Key Responsibilities:

• Support and execute an agreed marketing plan over the year covering a full spectrum of marketing activities.
• Manage and execute integrated marketing campaigns, collaborating with Social, Communications and Creative teams.
• Write briefs for our in-house Creative team, supporting the development and delivery of campaign assets.
• Write briefs and deliver paid media plans through our external media agency.
• Media planning and management of content in a multi-channel environment with a specific focus on targeting younger audiences.
• Manage and deliver campaign opportunities and key art to RTÉ’s partners.
• Build strong working relationships with all content departments, internal teams and third-party partners.
• Report on data, learnings and analysis from RTÉ campaigns and partner marketing activity.
• Plan and deliver always-on promotion through RTÉ’s owned and partner digital channels including social, CRM, Whatsapp and Youtube.
• Support members of the team on other work projects, administration and financial management tasks.

To be successful in this role you will need:

• 2+ years’ experience in consumer or brand marketing, with relevant qualifications in Marketing or a related discipline.
• Proven digital marketing experience.
• Ability to manage multiple projects simultaneously to deadlines and on budget.
• Strong attention to detail and good visual eye for striking imagery.
• Expert planning, project management and team management skills.
• Excellent communication skills (both verbal and written).
• Strong interpersonal skills with a proven ability to work with cross-functional teams.
• Ability to write detailed briefs for internal and external stakeholders.
• Experience in the Adobe suite (Photoshop and Premiere Pro) desirable.
• Understanding of and interest in the broadcast industry desirable.
• Knowledge of media planning tools or project planning software is highly regarded.

The full-time position will be offered on an ongoing basis at the Administrative Grade 2. The salary scale is €35,229 to €49,164 gross per annum.

The maternity cover position will be offered on a fixed purpose basis for 6 months at the Administrative Grade 2. The salary scale is €35,229 to €49,164 gross per annum.

If you are interested in applying for these opportunities, please apply by submitting your Curriculum Vitae and cover letter outlining your suitability for the role. Please attach (as one document) in the online application process.

The closing date for receipt of applications is 5.00 pm on Friday, 1st November 2024.

RTÉ is committed to diversity in its workforce and welcomes applications from people with diverse backgrounds.

Cuirfear fáilte roimh iarratais ó dhaoine go bhfuil dearcadh dearfach acu i leith na Gaeilge. Applications are welcome from people who have a positive outlook to Irish.

RTÉ is an equal opportunity employer and considers qualified applications without regard to gender, sexual orientation, gender identity, age, social experience, race and ethnicity, disability, civil and family status, religious belief and membership of the Traveller Community.