Kuwait Job Openings
Platinum Health Club
Marketing Executive - Hotel Experience
Al Manqaf
FULL TIME
October 21, 2024
The Role
The Marketing Executive will support the Marketing Manager and Hotel Teams in delivering the marketing strategy for the hotel.
The successful applicant will implement strategic marketing plans for the hotels, including brand awareness, digital platforms, partnerships, creativity and communications. Working closely to activate strategic marketing plans to drive strong ROI and track data analytics to measure performance.
The ideal candidate will have a proven track record in successful campaigns, and the ability to use performance metrics to inform decisions. They will be able to provide examples of strong copywriting and social engagement initiatives and have a thorough understanding of the market. The candidate will demonstrate strong creativity and forward-thinking, and the ability to juggle multiple projects in a fast-paced environment.
Responsibilities
Application Question(s):
The Marketing Executive will support the Marketing Manager and Hotel Teams in delivering the marketing strategy for the hotel.
The successful applicant will implement strategic marketing plans for the hotels, including brand awareness, digital platforms, partnerships, creativity and communications. Working closely to activate strategic marketing plans to drive strong ROI and track data analytics to measure performance.
The ideal candidate will have a proven track record in successful campaigns, and the ability to use performance metrics to inform decisions. They will be able to provide examples of strong copywriting and social engagement initiatives and have a thorough understanding of the market. The candidate will demonstrate strong creativity and forward-thinking, and the ability to juggle multiple projects in a fast-paced environment.
Responsibilities
- Manage hotels' social media accounts and content planning with regular initiatives;
- Create online and printed collaterals meticulously in-line with brand standards;
- Be a brand-guardian for the hotel, ensuring all assets and communication are in-line with brand standards and enforcing brand-alignment with hotel teams;
- Writing and proofreading creative copy;
- Lead editorial requests and take ownership of media and influencer stays;
- Managing production and performance of multimedia content;
- Maintaining social media platforms and tracking data analytics;
- Monitoring and allocating budgets;
- Monitoring performance of marketing campaigns;
- Conducting research and analysing data to identify and define audiences;
- Evaluate and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and strong ROI;
- Prepare monthly reports on Marketing activities with detailed performance statistics;
- Organise and attend events and open days;
- Understanding the wider hotel business and keeping up to date with the hotel’s commercial strategy and promotions;
- Understand the overall market - competitors’ strengths and weaknesses, economic trends, supply and demand.
- Other duties as assigned
- Bachelor’s Degree in Marketing, Hospitality or Business preferred;
- Minimum 2 - 3 years marketing experience in hotel or hospitality-related business;
- Qualifications in Social Media and Digital Marketing preferred;
- Demonstrates experience of developing detailed marketing plans and campaigns including project management skills, briefing, planning and execution;
- Proven track record in brand alignment, creative campaigns and social engagement;
- In-depth understanding of digital marketing and performance metrics;
- Demonstrates a working knowledge of digital marketing techniques, including social media, application of social media channels, use of customer communication channels including email and website management;
- Adaptability and ability to juggle multiple tasks and projects;
- Demonstrates an eye for detail and experience of delivering high quality and professional marketing creative and written content;
- Gains the confidence and trust of others through their own authenticity, ethical standards and follow-through on commitments;
- Strong organisation and planning skills;
- Acts independently to improve and increase skills and knowledge;
- Excellent communication skills in both Arabic and English;
Application Question(s):
- Are you currently in Kuwait?
- What is your nationality?
- What is your age?
- What is your current salary?
- What is your notice period to join?
- What type of do you have, Ahli, Small projects, VIP, Visa 20 etc?
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