Market / MCO Specialist Leader - Multi-Channel Engagement, Mesico

Job title: Media Lead, Mexico

• Location: Mexico Mitikah,

About the job

Add one of our standard About Sanofi paragraphs (see appendix):
At Sanofi Consumer Healthcare, we build trusted and loved brands that connect with hundreds of millions of consumers worldwide. Our ambition is to enable better self-care for individuals and communities, while also contributing to a healthier planet. To achieve this, we need people who can shape the future of our business and help us on our journey to becoming the best fast-moving consumer healthcare company in and for the world.

Ready to push the limits of what’s possible? Join Sanofi in one of our corporate functions and you can play a vital part in the performance of our entire business while helping to make an impact on millions around the world. Join our CHC Mexico Marketing Team as Market / MCO Specialist Leader - Multi-Channel Engagement / Digital in the creation of effective and efficient 360 marketing plan trough joint work with band teams and departments within commercial and marketing areas. This is a role thought for a candidate with a strong background in marketing, , strategic planning and innovation

Main responsibilities:

• Create and direct implementation of 360 marketing strategies for Sanofi CHC brands and marketing teams to comply with business strategy on an efficient and effective manner
• Handle relationship with media agencies (contracts, marketing strategy achievement, leadership of professionals, requesting reports)
• Working with Sanofi chc marketing and brands teams for creation of an effective marketing strategy
• Handle relationship and agreements with marketing vendors (google, tik tok, meta, tv channels)
• Maintain updated and track performance or marketing campaigns
• Being responsible for the design and implementation campaigns in social, paid and traditional media..

About you

• Bachelor's degree in marketing, business administration, communications or related fields.
• Upper intermediate English
• At least 5 years of experience in 360 marketing in multinational companies or media agencies.
• Expertise in managing relationships with vendors in marketing (personnel from Amazon, google, meta, tik tok and TV Channels)
• Experience handling relationships, design and execution of marketing strategy by media agencies (negotiation)
• Knowledge in paid media, google analytics, DV360, business Meta
• Knowledge in digital: programmatic ads, Knowledge in connected tv, first party data
• Basic knowledge in creation of campaigns in traditional media in TV (reach and optimal frequencies)
• Management of marketing KPIs and annual budgets administration and optimization
• Capability to work in a fast-paced environment
• Knowledge in marketing strategy based in funnel management
• Strategical thinking, proactivity
• Innovative approach to challenges and tasks.
• Understanding of business strategy.
• Capability to work in a cross functional teams
• Capacity to lead and influence teams for achievement or marketing and business strategies.

Why choose us?

• Bring the miracles of science to life alongside a supportive, future-focused team.
• Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.
• Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.

Pursue Progress. Discover Extraordinary.
Progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. You can be one of those people. Chasing change, embracing new ideas and exploring all the opportunities we have to offer. Let’s pursue progress. And let’s discover extraordinary together.

At Sanofi, we provide equal opportunities to all regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.

Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!