The regular production, analysis, broad dissemination, and utilization of detailed and disaggregated statistical data have become essential prerequisites for developing targeted, effective, inclusive, and sustainable public policies. These policies are crucial for addressing major inequalities, particularly gender inequalities, and for achieving the Sustainable Development Goals (SDGs). Strengthening knowledge through qualitative and quantitative studies—especially by integrating gender into the production and analysis of statistics by the High Commission for Planning (HCP)—is a vital means to monitor the implementation of this cross-cutting gender policy.

In partnership with the European Union, UN Women implements a programme aiming at supporting the integration of gender in the production and analysis of gender sensitive statistics. This project will contribute to these efforts by: (i) strengthening the technical capacity of the HCP in gender integration; (ii) enriching knowledge on gender inequalities; and (iii) widely disseminating gender analyses to support public policies and monitor Morocco's commitments to gender equality and the achievement of the SDGs.

To promote the use of data and advocacy within this program, UN Women Morocco carries out various communications, visibility, and advocacy activities. These activities include organizing events, law advocacy, and training, alongside the production, editing, and dissemination of documents. UN Women Morocco supports the development of materials such as policy briefs, reference documents, infographics, digital platforms, and audiovisual content to facilitate access to gender-sensitive data through various dissemination platforms, including social media. This is done to inform decision-makers and the general public.

The communication strategy targets producers and users of gender-sensitive statistics, academics, organized civil society, and citizens. Its main goals are to enhance communication between stakeholders, spread the knowledge produced within the program’s framework, raise awareness of the academic and civil society organizations’ (CSOs) roles in data analysis and advocacy, and inform the public about the importance of gender-sensitive statistics in monitoring and evaluating public policies aimed at addressing gender inequalities.

The communication for this project will focus on the intermediate and final results achieved through the partnership, as well as the commitments made by each partner to realize these outcomes. The communication plan will contribute to strengthening the accountability of each stakeholder towards their respective beneficiaries.
In this context, UN Women, in partnership with the High Commission for Planning (HCP), seeks to recruit an expert to develop user-friendly and interactive dissemination materials. To achieve the objectives of this mission, it is essential to implement innovative communication tools based on a thorough understanding of the target audiences and their specific needs.

2. Target Audiences and Specific Communication Objectives
The communication materials will be designed to reach several key audiences:

• Producers and users of gender-sensitive statistics
  Objective: Communicate the project's progress, achievements, and how gender-sensitive statistics are critical for planning and evaluating public policies that address gender inequalities.
• The academic sector
  Objective: Disseminate the knowledge produced by the program and highlight the role of academics in analyzing gender-sensitive data and producing insights.
• Civil society organizations (CSOs)
  Objective: Inform CSOs, especially those engaged in gender data analysis and use, about the program's progress and results, while advocating for data-driven, evidence-based policies.
• The general public
  Objective: Raise awareness among citizens, particularly under-informed groups, about the importance of gender statistics in illuminating persistent inequalities and helping design policies to combat them.

3. Purpose of the Assignment
In this context, UN Women, in partnership with the High Commission for Planning (HCP), seeks to hire a communications expert to develop user-friendly and interactive knowledge products that achieve the following specific objectives:

• Inform key stakeholders about the results produced by the partnership, particularly regarding gender-sensitive statistics.
• Sensitize stakeholders notably decision makers, general public, media, civil society on the remaining and persistent gender inequalities and gender data gaps .
• Inform stakeholders about the importance of gender statistics in highlighting persistent inequalities and for planning and evaluating public policies to address those inequalities.

4. Scope of Work
The consultant will be responsible for assisting in the planning and implementation of digital communications and visibility strategies aimed at raising awareness of the program’s work with partners, media, and the public. Specifically, the consultant will:

• Develop infographics, reference documents, and audiovisual content (animated videos) tailored to different target audiences.
• Ensure that communication materials align with the program’s objectives and convey key messages about gender data’s role in improving policymaking.
• Collaborate with UN Women and HCP to highlight the program’s achievements and disseminate them through various platforms, including digital and social media.

The consultant will report to the Program Project Coordination Specialist and will be supported by the Human Resources Focal Point, who will be the point of contact for contract and payment issues.

Description of Responsibilities/ Scope of Work

Goals of the study:

The consultant will undertake the following tasks:

• Production of infographics, animated videos, and other ergonomic knowledge products
• Creation of visually appealing, user-friendly content to communicate project results and key messages effectively.
• Support the national dissemination of gender statistics through interactive and innovative tools.

Deliverables


Timeline
The study will cover 30 working days.
Consultant’s Workplace and Official Travel
This is a home-based consultancy.
IV. Required Qualifications
Competencies :
Core Values:

• Integrity;
• Professionalism;
• Respect for Diversity.

Core Competencies:

• Awareness and Sensitivity Regarding Gender Issues;
• Accountability;
• Creative Problem Solving;
• Effective Communication;
• Inclusive Collaboration;
• Stakeholder Engagement;
• Leading by Example.

Please visit this link for more information on UN Women’s Values and Competencies Framework:
Functional Competencies:

• Commitment to continuous improvement
• Partnerships building
• Excellent skills in research and reporting
• Ability to consolidate information from multiple sources,
• Excellent analytical skills with a strong drive for results and capacity to work independently.

Statements :
In July 2010, the United Nations General Assembly created UN Women, the United Nations Entity for Gender Equality and the Empowerment of Women. The creation of UN Women came about as part of the UN reform agenda, bringing together resources and mandates for greater impact. It merges and builds on the important work of four previously distinct parts of the UN system (DAW, OSAGI, INSTRAW and UNIFEM), which focused exclusively on gender equality and women's empowerment.
Diversity and inclusion:
At UN Women, we are committed to creating a diverse and inclusive environment of mutual respect. UN Women recruits, employs, trains, compensates, and promotes regardless of race, religion, color, sex, gender identity, sexual orientation, age, ability, national origin, or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, competence, integrity and organizational need.
If you need any reasonable accommodation to support your participation in the recruitment and selection process, please include this information in your application.
UN Women has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UN Women, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. All selected candidates will be expected to adhere to UN Women’s policies and procedures and the standards of conduct expected of UN Women personnel and will therefore undergo rigorous reference and background checks. (Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check.)