Aktok Inc

Marketing Manager for SaaS B2B Product (International)

Lagos

FULL TIME

October 25, 2024

Join Our Team at Aktok – Shaping the Future with Intelligent Automation!
Location: Nigeria - Remote
Type: Contract,Full-Time
About Us:
At Aktok, we are dedicated to revolutionizing the technology sector with our innovative all-in-one automation platform. Our solutions, including AI Chatbots, Live Chat, CRM, and more, empower businesses to streamline operations and enhance customer engagement. As a dynamic Canadian startup, we pride ourselves on fostering a vibrant, inclusive workplace where creativity and collaboration thrive.
To learn more about our product, please visit our website aktok.ca
Our team of passionate professionals is at the forefront of driving impactful change, and we’re looking for a talented Head of Marketing to join us on this exciting journey.
Why Aktok?
  • Innovative Environment: Be part of a forward-thinking team that values creativity and innovation.
  • Career Growth: We invest in our employees’ development and provide ample opportunities for career advancement.
  • Collaborative Culture: Work with a diverse and inclusive team where your ideas are valued and your contributions make a difference.
  • Competitive Benefits: Enjoy a competitive salary
  • Work-Life Balance: Benefit from full remote work options and a flexible work environment that supports a healthy work-life balance.
  • Cutting-Edge Projects: Engage in projects that shape the future of technology.
  • Global Team: If you are a strategic and analytical thinker, Aktok is the right place for you. Our team is scattered across Africa and North America, bringing diverse perspectives and expertise to our innovative projects.
About the Role
As the Marketing Manager at Aktok, you will lead the strategic development and execution of marketing initiatives to drive growth and enhance brand presence across various channels. You will oversee market research, digital marketing, and team leadership while ensuring alignment with business objectives.
Key Responsibilities:
  • Strategic Market Research & Analysis: Conduct in-depth research on industry trends, competitor strategies, and customer behavior to identify growth opportunities and high-potential niches.
  • Customer Insights & Segmentation: Develop detailed customer personas and segmentation strategies to refine marketing efforts and optimize targeting.
  • Integrated Marketing Strategy Development: Create and implement cohesive marketing strategies that align with Aktok’s goals, including brand positioning and multi-channel campaigns (SEO, SEM, social media, email).
  • Digital Marketing & Promotional Activities: Oversee SEO, content marketing, PPC campaigns, and social media advertising to enhance brand visibility and engagement. Execute targeted email campaigns to drive conversions.
  • Leadership & Team Development: Recruit, mentor, and lead a high-performing marketing team, fostering a collaborative culture and providing ongoing training.
  • Stakeholder Engagement & Communication: Collaborate with Sales, Product Development, and other teams to align strategies. Present marketing plans and performance reports to executives and manage relationships with external vendors.
  • Budget Management & Optimization: Develop and manage the marketing budget, ensuring optimal resource allocation and evaluating expenditures for cost-effective results.
  • Client's Project Management: support with client projects related to marketing initiatives, including analytics systems, client base expansion, and project budgets.
What We’re Looking For:
  • Proven experience of 8-10 years in senior marketing roles with expertise in strategic research and planning.
  • Deep understanding of digital marketing channels including SEO, SEM, social media, and email campaigns.
  • Track record of developing and executing impactful marketing strategies.
  • Exceptional leadership and communication skills to drive team performance and achieve marketing goals.
Job Type: Full-time
Pay: ₦600,000.00 - ₦2,000,000.00 per month
Application Question(s):
  • What is your salary expectations (NGN, Monthly Net)
  • Hi, we appreciate your interest to our company.
In order to proceed with your application, after you apply on Indeed, please complete the following mandatory assessment.
https://forms.gle/syxp7GBQTYUDkb Za8

Without this assessment your application will not be considered.
Thank you!
Expected Start Date: 11/11/2024
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