Job Title: Content Strategist
Company Name: ENZA HOME
Location: 118 Main Blvd, Sector J DHA Phase 6, Lahore, Punjab 54700
Job Type: Full-Time
About ENZA HOME:
ENZA HOME is a premier brand specializing in high-quality, modern home furniture. With a strong commitment to style, quality, and innovation, we aim to elevate living spaces and create beautiful, functional home environments for our customers. We’re looking for a creative and passionate Content Strategist to join our dynamic marketing team.
Job Summary:
ENZA HOME is seeking a motivated Content Strategist who is a recent graduate in Marketing. This is an excellent opportunity for someone eager to build a career in content creation and digital marketing. In this role, you will be involved in developing and executing content strategies, producing engaging and on-brand content, and contributing to ENZA HOME’s growth across various digital channels.
Key Responsibilities:

• Content Strategy Development:
• Assist in the creation of content strategies that align with ENZA HOME’s overall marketing goals and business objectives.
• Help in planning and maintaining content calendars for blogs, social media, email newsletters, and other digital platforms.
• Content Creation & Editing:
• Write and edit compelling, high-quality content across multiple platforms, including website copy, product descriptions, blog posts, social media captions, email newsletters, and more.
• Ensure content is tailored to the target audience and reflects ENZA HOME’s voice and brand identity.
• SEO & Performance Optimization:
• Assist in optimizing content for SEO to improve organic search visibility and drive traffic to the website.
• Monitor content performance and make recommendations for improvements based on key metrics (e.g., traffic, engagement).
• Collaboration & Execution:
• Collaborate with the marketing team, designers, and other departments to ensure content is aligned with current campaigns, product launches, and other business initiatives.
• Work closely with social media teams to develop and execute content strategies that increase brand awareness and engagement.
• Learning & Growth:
• Stay updated on the latest content marketing trends, SEO best practices, and digital marketing strategies.
• Actively seek out opportunities to learn new tools and skills to improve content production and performance.

Qualifications:

• Education:
• A Bachelor’s degree in Marketing, Communications, Journalism, or a related field (fresh graduates are encouraged to apply).
• Skills & Expertise:
• Excellent writing, editing, and proofreading skills with a strong attention to detail.
• Basic understanding of content marketing principles, digital marketing, and SEO (any relevant academic or internship experience is a plus).
• Familiarity with social media platforms (Instagram, Facebook, Pinterest, etc.) and the ability to create engaging content for these channels.
• Basic knowledge of content management systems (CMS) is a plus. Experience with tools like Canva, Google Analytics, or Word Press is beneficial but not required.
• Personal Attributes:
• Creative, proactive, and eager to learn.
• Strong communication skills and the ability to work collaboratively with team members.
• Ability to prioritize tasks, manage deadlines, and maintain attention to detail in a fast-paced environment.
• Passion for home décor and the ability to create content that resonates with the target audience.

Benefits:

• Competitive salary and benefits package.
• Work in a supportive and creative environment with opportunities for growth.
• Flexible work environment (remote/office hybrid).
• Employee discounts on ENZA HOME products.
• Professional development opportunities and mentorship in content marketing and digital strategies.

Job Type: Full-time
Pay: Rs50,000.00 - Rs70,000.00 per month
Application Deadline: 24/10/2024