Job Title: Google Ads Expert (Contract-based)
Note : 10 Years of Experience required.
Location: Karachi, Pakistan
Job Type: Contract-based / Part-Time
Company Overview:
Zia Dental Care & Aesthetics is a leading dental clinic in Karachi, providing a full range of dental services including cosmetic dentistry, dental implants, orthodontics, and family dentistry. We are dedicated to delivering expert dental care with a focus on patient satisfaction, trust, and high-quality results. To strengthen our online presence and drive patient inquiries, we are looking for a skilled Google Ads Expert to join us on a contract basis.
Job Description:
We are seeking a knowledgeable Google Ads Expert with experience in both Google My Business (GMB) Ads and Enhanced Conversion Tracking to manage and optimize our online campaigns. The expert will play a crucial role in driving patient appointments and inquiries through strategic, location-targeted campaigns that increase visibility for our clinic in Karachi.
Key Responsibilities:
Develop, manage, and optimize Google Ads campaigns focused on dental services, targeting specific keywords such as “Best dentist in Karachi,” “Dental implants in Karachi,” “Cosmetic dentistry Karachi,” and other relevant terms.
Manage and optimize Google My Business (GMB) Ads to increase local visibility and generate high-intent traffic for nearby searches (e.g., “Dental clinic in DHA Karachi,” “Dentist near me”).
Implement Enhanced Conversion tracking to accurately monitor leads, appointment bookings, and phone calls through advanced conversion optimization strategies.
Perform thorough keyword research, focusing on high-converting and local keywords relevant to dental services in Karachi.
Create compelling and engaging ad copy with strong CTAs, encouraging potential patients to book appointments for key services like teeth whitening, laser root canal treatment, dental braces, and pediatric dentistry.
Monitor and analyze campaign performance, adjusting bids, ad copy, keywords, and other strategies to maximize ROI and conversions.
Collaborate with the marketing team to ensure that ad campaigns align with the goals of specific landing pages, driving conversions.
Provide detailed performance reports, insights, and actionable recommendations to improve campaigns continually.
Stay updated on Google Ads best practices and Google My Business advertising strategies, focusing on maximizing visibility, click-through rates (CTR), and enhanced conversions.
Requirements:
Proven experience as a Google Ads Specialist with expertise in managing Google Ads campaigns, including Google My Business Ads.
Proficiency in Enhanced Conversion tracking and optimization to measure and improve campaign effectiveness.
Hands-on experience with Google Ads, Google Analytics, Google Tag Manager, and other relevant tools.
Deep understanding of Local SEO and SEM strategies tailored to the Karachi market.
Ability to craft high-performing, keyword-rich ad campaigns, with a focus on relevant dental services like dental implants, teeth whitening, orthodontics, and family dentistry.
Strong analytical and problem-solving skills with a data-driven approach to campaign optimization.
Ability to work independently, managing multiple campaigns and providing timely updates and insights to the team.
Preferred Qualifications:
Google Ads Certification is highly preferred.
Prior experience managing GMB Ads and running campaigns for healthcare or dental practices.
Knowledge of conversion tracking best practices and using advanced strategies to drive more booked appointments.
Familiarity with Karachi’s local audience and market.
What We Offer:
Flexible working hours and the ability to work remotely.
Competitive compensation based on experience and campaign performance.
An opportunity to work with a growing dental practice that is investing in digital marketing and innovative online advertising strategies.
How to Apply:
If you are a results-oriented Google Ads expert with a proven track record in both Google My Business Ads and Enhanced Conversion Tracking, we want to hear from you! Please submit your resume, portfolio, and examples of past campaigns to Whats App : 0349-2605642.
Job Type: Contract
Contract length: 1 month
Pay: Rs5,000.00 - Rs10,000.00 per week