Pakistan Job Openings
Mindshare
Mindshare | Business Manager - Conventional Media Planning & Strategy
September 4, 2024
At Group M APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
Reporting of the role
This role reports to Associate Business Director
3 best things about the job:
- Client that likes to be hands on and wants to learn more.
- Have fun while working.
- Be part of a team that works and plays together.
In three months:
- Build a rapport with the immediate team.
- Establish relationships with media vendors.
- Ensures all processes employed by the team are compliant.
- Monthly meetings to be run and executed by you.
- Has made or developed any changes that will impact any buying performance to the clients.
- Clear and concise communication skills – written and verbal.
- Having started to develop skills for the next level.
- Understand and developing negotiations on behalf of the client.
- Demonstrates selling skills with the ability to sell in media plans / additional internal initiatives to clients.
- Achieving the given KPI’s given by immediate supervisor.
- Responsible for complete portfolio for media deliveries as well as company KPIs.
- Act as the primary media expert for assigned clients and client service team, including planning and buying of media. Contribute to media strategy development on other client teams as needed.
- Maintain and develop responsive working relationships with all the stake holders of the business to identify potential opportunities
- Acquire comprehensive understanding of client overarching marketing objectives.
- Review quarterly/semi annual & annual category reviews.
- Ensure timely deliverables of the deadlines for e.g. Annual Media Strategy Presentations (MRG), Monthly Post Buys.
- Review campaign analysis directly relevant to optimization and/or planning and buying decisions.
- Analyze multiple sources of external data to assist in planning and buying decisions. Utilize both digital and traditional data sources.
- Help develop new hire training, as well as department-wide continuing education programs. Actively mentor new employees and encourage shared learning across the department.
- Work cross-functionally with client management team and Account Directors as needed.
- Review campaign analysis directly relevant to optimization and/or planning and buying decisions.
- Analyze multiple sources of data to assist in developing a plan of action for the brand
- Recommend on periodic basis any new media vehicles (Non – Tv) and devise strategies.
- Clear and solid understanding of the business
- Mentor and train new Media Planners
- Ensure quality control of media deliverables to Client.
- Must be a BBA / MBA from a reputable university of equivalent.
- Must have an experience of at least 5+ years.
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