Job Location: Singapore

Company description

Diversity Statement

About the Role:

Main Responsibilities:

• Plan and execute consumer research projects, ensuring the alignment with the business objectives and strategy
• Report on the Company indicators, market performance of Ferrero products as well as behaviour and preferences of target consumers identified for specific projects
• Provide insights through consolidation and analysis of existing information
• Influence business strategy, communications, pricing, media investments, retail, go to market, and other aspects via insights
• Drive insights into action in order to improve business results
• Finalize market research brief documents and brief research agencies. Work closely with external researches providers and define arrangements for continual and ad hoc research, and provide insight on market analysis and consumer needs
• Collect and interpret findings, and create clear relevant insights-driven presentations addressing business/ marketing issues. Write the executive summary
• Organize and coordinate the fixed / mobile panel studies at points of sale for the different channels
• Hold responsibility for the day-to-day management of research projects
• Ensure common understating of CSU plans and key projects progress at Region or country level
• Liaise between the different stakeholders. Manage effective relationships with internal customers and external suppliers to ensure projects are delivered on time and are of high quality
• Collaborate with the marketing team, both at local and area level, to ensure that research decisions are in line with strategy and that all findings are shared
• Check if the activity on Point of Sales is in line with commercial regulations at local level where tests are carried out
• Define and recommend, to both marketing and line manager, the best solution from a value-for-money point of view, finalize the methodology and negotiate costs
• Participate in the process of country budget creation with regards to market research activities
• Monitor performance against the approved budget, providing a status report and taking action

Who we are looking for:

• University degree in Economics, Statistics, Engineering, Marketing or relevant quantitative field
• Experience in FMCG consumer insights (client-side or agency), on-the-ground experience in Asia markets and/or in a regional FMCG role is a strong plus
• Extensive experience leading both, quantitative and qualitative research projects
• Hands on experience in business intelligence/analytics
• Excellent consolidation skills—ability to integrate information from multiple sources and create clear, simple, coherent, logical conclusions, insights, and recommendations
• Ability to tell stories via data and insights, high attention to detail
• Strong project management and organizational skills
• Excellent communication (oral and written) and presentation skills, ability to influence business teams and stakeholders
• Ability to work in a multi-functional team and work effectively in a matrix organization (Area, Region, Clusters)
• Strong work ethic, positive mindset, open-mindness and professional curiosity, good collaborative skillset and high adaptability to changes
• Advanced knowledge of Microsoft Office, Nielsen software, experience with data visualization, Power BI a plus
• Experience in Digital a plus
• Fluency in English, written and spoken, any Asian language is considered a plus

How to be successful in the role and at Ferrero: