Spain Job Openings
Specialized
Marketing Coordinator
Madrid
FULL TIME
October 30, 2024
- Manage and mentor the Marketing Iberian Team, fostering a collaborative and high-performance culture.
- Ensure that Iberia marketing teams are equipped with the resources and guidance needed to execute local campaigns effectively.
- Implement regional campaigns and tailor them to local audiences.
- Coordinate creative content with regional teams and ensure consistent brand messaging.
- Plan campaigns focused on cycling-related activities, especially cycling products and events.
- Ensure brand consistency across all touchpoints in Spain and Portugal.
Communication & Media:
- Coordinate the relationships strategies with local media partners (digital, print).
- Coordinate communication strategies, press releases, and public relations activities.
- Monitor media performance and recommend optimization strategies.
Retail & Event Marketing:
- Collaborate with retail teams and distributers on activations, in-store displays, and product launches.
- Plan and support cycling-related events or sport activations with retailers.
- Deliver point-of-sale materials and ensure merchandising excellence.
Market Insights & Reporting:
- Track local trends, consumer behaviour, and competitors’ activities.
- Provide insights to the Market Leader for strategy optimization and coordinate with the Cluster MKT Lead the local approach.
Budget Management:
- Monitor local marketing budgets and ensure campaigns are delivered on time and within budget.
- Track KPIs and report on campaign effectiveness, using data for continuous improvement.
Collaboration & Coordination:
- Work closely with the Market Leader to align marketing efforts with business goals.
- Partner with the cluster marketing team to share best practices.
- Coordinate with the local sales teams to ensure marketing supports business objectives.
- Work closely with local sales, retail, and event teams to align marketing efforts.
- Support the coordination of events, sponsorships, and retail activations.
- Collaborate with external agencies when required.
- Bachelor’s degree in Marketing, Business, or related field.
- 5/7+ years of marketing experience, ideally in sports or cycling related sectors.
- Strong project management and communication skills.
- Proficiency in data analysis and reporting tools.
- Proficiency in Spanish and English (Portuguese is a plus).
- Passion for sports, especially cycling, is highly preferred.
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