Site Name: Switzerland - Zug
Posted Date: Oct 16 2024

GSK Switzerland is seeking a motivated and dynamic Junior Product Manager to join our Hemato-Oncology Franchise. This role is ideal for individuals with a passion for healthcare, a sharp business acumen, and a desire to make an impact in the oncology space. The Junior Product Manager will play a key role in the execution of marketing strategies, development of promotional materials, and the launch of omnichannel campaigns, contributing to the success of our growing innovative hemato-oncology portfolio. Prior pharmaceutical experience is a plus.

Key Responsibilities

Marketing Strategy Execution:

• Assist in the development, execution, and optimization of marketing plans for GSK’s hemato-oncology products, in alignment with global and local strategies.

Omnichannel Campaign Management:

• Collaborate with internal stakeholders to develop, implement, and manage omnichannel marketing campaigns across digital, print, and in-person channels to engage healthcare professionals and patients.

Promotional Material Development:

• Develop, adapt and update marketing materials, ensuring alignment with brand messaging and compliance with regulatory and legal requirements.

Market Analysis & Insights:

• Conduct market research and competitor analysis to identify opportunities, trends, and threats in the hemato-oncology market. Provide insights to help shape marketing and sales strategies.
• Stay up to date through self-study and pro-active participation in scientific webinars

Cross-functional Collaboration:

• Work closely with the medical, sales, and external agency teams to ensure alignment and seamless execution of marketing activities.
• Pro-actively liaise with above country stakeholders to ensure continued alignment of execution with strategy

Sales Support:

• Support the sales team with materials, presentations, and training to help them effectively promote GSK’s hemato-oncology portfolio.

Budget Management:

• Assist in monitoring the marketing budget, ensuring efficient allocation of resources and reporting on financial performance.

Event Management:

• Coordinate the logistics for congresses, seminars, and webinars to promote GSK’s presence and strengthen relationships with healthcare professionals.

Compliance and Reporting:

• Adhere to all relevant pharmaceutical industry regulations and compliance standards

Profil

• Master's Degree (Scientific Field/ Business Administration)
  
• Excellent mastery of IT is a must (Excel, Powerpoint, Cloud Services etc)
  
• Prior experience in pharmaceutical commercial or medical role is a plus
  
• Fluent in German and/or French, strong proficiency in English is a must.
  

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