Duties and responsibilities

• Personnel leadership and technical management of the Marketing Switzerland division
• Support to develop B. Braun brand positioning in Switzerland, identify target audiences, and lead develop of marketing plans
• Build, coach, and develop a high-performance team of product marketing managers to drive commercialization of B. Braun products & solutions across the entire B. Braun product portfolio
• Develop a highly competitive product offering in Switzerland and ensure future product pipeline in collaboration with global marketing team
• Create and implement new business models in collaboration with sales to drive market penetration, long term profitability
• Lead the development of value propositions, marketing plans, campaigns and selling tools and collaborate with Sales Head on sales and business plans
• Understand customer needs, pain points, and workflows through direct engagement and data-driven insights
• Drive collaboration with a wide group of internal and external stakeholders concerning product launch, development and commercialization
• Develop metrics and KPIs to measure the impact of Marketing initiatives and ensure that product strategies are continuously refined based on customer value delivery and market dynamics
• Work in close collaboration with global product management to ensure awareness of Swiss requirements
• Development and implementation of marketing strategies in close coordination with those responsible in Sales Switzerland and taking into account global priorities
• Successful development and implementation of digital marketing initiatives and campaigns
• Close collaboration with the Swiss sales team and other local and global stakeholders
• Analysis, definition and monitoring of the product portfolio
• Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
• Establish a KOL network of expert HCP in different therapies and clinical pathways

Professional competencies

• Solid education in business administration
• Experience leading product launches
• Experience in people leadership and a proven track record of people development
• Several years of experience in a management position in marketing
• Relevant knowledge/experience in the field of digital marketing including corporate social media
• In-depth knowledge of the current healthcare market (especially hospitals)
• Experience in dealing with an international matrix organization

Personal competencies

• Builds trust and collaborates easily with a diverse set of stakeholders across business units and regions in a matrix environment
• Encourages a culture of curiosity, innovation, and continuous improvement
• High level of social and leadership skills with assertiveness
• Strong self-motivation, high motivation and management skills
• Business fluent in German and English (knowledge of French an advantage)

What we offer

Benefits

• Open and pleasant working atmosphere
• Flat hierarchies and efficient structures
• Interesting working time models
• Diverse development opportunities
• Active health promotion through support for external health services
• Support for families through our "B. Braun for Family" program
• Various employee perks, such as lunch and other benefits