• Lead a team of 7 to 10 Sales Representatives and Brand Ambassador, managing their performance and the growth of the channel.
• Set up team for success supported by coaching, individual development plans, teamwork, and trustworthy relations.
• Set high-quality standards for the team to represent our brands to consumers and ensure that our customers are adopting the highest standards.

• Support negotiating contracts and implementing the best execution with our gastronomy partners to ensure brilliant execution for our luxury portfolio.
• Responsible for the commercial outcome of our customer universe which are Restaurants, Bars, clubs, and some whisky specialists stores.
• Support your team to engage with high-profile customers within a niche market to ensure we create brand awareness.

• Lead the individual target setting for the Diageo advocacy, content creation, distribution, activation, promotion, and innovation agenda, with a strong focus on the Luxury portfolio in the leading outlet universe.
• Ensure our brands are available and have the perfect visibility in back bars, menus, and on shelf.
• Develop content creation strategy plans in collaboration with the brand ambassadors ensuring great social media visibility.
• Hold your team accountable to tell the heritage and history of the portfolio.

• Develop analytics/tools to continually identify target outlets by opportunities, e.g. Execution standard gaps, over/underperformance, segmentation, activity suitability etc.
• Ensure that your team’s work and all initiatives are tracked in our CRM tool.
• Collaborate with business effectiveness to ensure all necessary systems and reports for performance tracking are in place.

• 5 years + of experience in sales within the luxury FMCG world.
• Ability to develop and motivate individuals into a successful team which can present themselves and our products in a way that reflects the luxury brand's image and values.
• Good understanding of P&L.
• Great understanding of the mixology scene, a passion for spirits, and the capacity to deliver strong execution through your team.
• Excellent communication-, and interpersonal skills to develop relationships with internal and external partners.
• Affinity for luxury goods and good understanding about luxury brands and the consumers.

• A fantastic company culture that puts employees and their development first
• A competitive salary with bonus and many benefits
• A great parental leave policy
• …and of course, THE best colleagues!

Regular Lausanne 2024-11-14