Switzerland Job Openings
S. Karger AG
Multichannel Campaign Consultant Editorial Development (100%)
FULL TIME
August 10, 2024
Multichannel Campaign Consultant Editorial Development (100%)
This multifaceted role includes:
- Actively advising internal stakeholders about appropriate marketing activities and communications that will achieve the defined goals with the optimal marketing mix
- Responsible for planning, implementing, and overseeing integrated multichannel campaigns; a selection of traditional and digital communication channels depending on the audience
- Planning, organizing, and supervising booths at medical congresses as needed
- Developing creative and goal-orientated ideas for online marketing communications, social media, and offline communications, and their efficient implementation
- Developing appropriate means of communication and coordinating the production of the accompanying graphic material
- Ensuring of the availability of marketing, sales, and advertising materials that appeal while taking the company´s integrated communication and content strategy into consideration
- Preparing and overseeing budget planning
- Compiling action reports and statistics, and monitoring success
- Further education in marketing with focus on communication, digital marketing, social media
- Experience in the publishing industry strongly preferred
- Scientific background highly desired
- Hands-on experience in running SEM/SEO campaigns (Google ads) and paid social
- Know How in planning and implementing results-orientated multi-touch campaigns
- Expertise in online and offline marketing programs in corporate or agency environments
- Project management skills, ability to coordinate and implement tasks with different stakeholders at the same time
- Very good communication and persuasion skills, and ability to work in a team
- Open to new challenges, solution-oriented thinking, and pragmatic action
- Knowledge of marketing automation and CRM: Pardot, Salesforce, Hootsuite
- High service and customer orientation
- A work environment where personal development and responsibility are highly valued
- Modern offices that contribute to innovation and collaboration
- Flexible working hours and generous remote work arrangements
- Benefits of the Swiss social system (if located in Switzerland)
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