The Social Media Intern supports the wider MSC Cruises’ Social Media Team in implementing the company’s social media strategy and activities – creatively and operationally providing the resource needed to execute tasks on time and at the highest standard. This is an exciting opportunity for someone who wants to develop their skills and gain experience in the exciting cruise and travel industry, working with a growing and ambitious team.

• Fluent in English - strong verbal and written communication skills.
• Studying a degree preferably in Communications, Marketing, Business, New Media or Public Relations.
• Mandatory agreement is needed.
• Proficient with Microsoft Office tools (Word, Power Point and Excel).
• Tactical knowledge of social media (Facebook, Tik Tok, You Tube and Instagram) – incl. native dashboard insights and publishing functionalities.
• Intellectual curiosity combined with a creative mind-set, with a curiosity for understanding emerging trends in the social media space.
• Immediate availability is a strong plus.
• EXTRA: Knowledge of social analytics tools e.g. Emplifi, Social Blade, Google Analytics.
• 6-Month Internship: School Agreement is mandatory, Start date in Jan\/Feb 2025.

•

Publishing: Support in the management of publishing and sharing of content across corporate platforms and moderating user-generated content (UGC) across social ecosystem.

•

Community Management: Engage with consumers across the variety of MSC Cruises’ social media touchpoints. Driving engagements, brand love and advocacy.

•

Influencer Engagement: Liaise and support in all influencer and content creator workstream activities – from review and sourcing, to final briefing.

•

Reporting and Analysis: Support team members in sourcing social channels performance data, evaluating KPIs for creative analysis and insight development.

•

Cross-function collaboration: Work with other departments (CRM, Brand, Digital, Comms) in the efforts of developing the master editorial plan, intended for distribution to local markets around the world.

•

All-round support: Provide operational help on special projects (such as onboard content productions, ship Christenings etc.) and other basic operations (content uploading, labelling) to the wider social media team.

VISA REQUIREMENTS (if any)

EU Passport or Right to work in Switzerland.Part of the MSC Group, MSC Cruises is the market leader in the Mediterranean, South Africa and South America, and sails year-round in the Mediterranean and the Caribbean. Its seasonal itineraries cover northern Europe, the Atlantic Ocean, South America, southern Africa, and the Persian/Arabian Gulf. MSC Cruises was born in the Mediterranean, and draws inspiration from this heritage to create a unique experience for holidaymakers worldwide. As a result of a euro 6.5 billions investment programme launched in 2003, MSC Cruises' fleet comprises 13 state-of-the-art cruise ships belonging to four different classes: Lirica, Musica, Fantasia and Meraviglia. The fleet's average age is 7 years, the youngest in the industry. In 2014, MSC Cruises launched a euro 9 billion, 10 year investment plan to support the second phase of its growth through the order of up to 11 next generation mega cruise ships. As a result, MSC Cruises' fleet will double by 2026, while the passenger capacity will triple to reach five million passengers per year. MSC Cruises is the first cruise company to develop an investment plan of this length and magnitude. MSC Cruises feels a deep responsibility for the environments in which it operates, and was the first company ever to earn the Bureau Veritas "7 Golden Pearls" for superior management and environmental stewardship. In 2009, MSC Cruises began an enduring partnership with UNICEF to support various programmes assisting children worldwide.