Turkey Job Openings
LENZING AG
Marketing & Branding Specialist
Istanbul
October 21, 2024
We weave innovation and respect into sustainability. Our technology inspires the fashion and hygiene industries to make better decisions. We work towards a circular economy and a carbon neutral future, for you and for generations to come.
Marketing & Branding Specialist
- Department: Marketing, Sales, PR & Business Development
- Position: Employee
- Location: Turkey, Istanbul (Sales Office)
Purpose & key responsibilities of the role
- You will provide customer support for Lenzing’s branding and licensing services, coordinating and liaising with potential brand & retail partners and taking responsibility for onboarding partners to the Lenzing E-Branding system
- In alignment with the Regional Marketing Manager, you will support regional B2B activities: connecting with targeted key retailers and brands in the region, developing & implementing winning co-branding campaigns to grow demand for the Lenzing product brands in the relevant textile segments
- In collaboration with Business Development colleagues, you will support B2C brand awareness, working with co-branding partners to initiate a co-branding program for all Lenzing textile brands; supporting the implementation of strategies to build strong brand awareness and image at the sub-regional level; and liaising with third-party marketing agencies (eg. PR, social media)
- You will develop collaboration projects with internal and external stakeholders (including retailers/brands, NGO’s, business management, business development, legal, sales and other) to achieve marketing and business objectives
- You will ensure timely delivery of monthly, quarterly, and yearly branding reports for the defined region.
Your ideal profile
- You have a Bachelor's degree (or equivalent experience) in Textile Engineering, Marketing, or Business Management ; and 1-3 years’ work experience in textiles, fashion, or marketing
- You are a self-motivated, proactive and solution-oriented team player, with solid analytical skills, a willingness to learn, and a flair for the creative
- You can work effectively in a multitasked work day, and can re-prioritize as needed
- An understanding of the textile/fashion supply chain, and experience in event planning & marketing principles, would both be an advantage
- You have excellent computer skills, particularly in Word, Excel, Power Point, and Outlook
- You are fluent in English and Turkish, both written and spoken; and you have strong communication and interpersonal skill
Our benefits
- Work-life balance with flexible working & home office opportunities, depending upon your role
- Inspiring personal development program with access to extensive online Learning platform and formal training by experts
- The chance to make an impact within a Sustainable & Innovative industry leader
- Collaborative international working environment
- Involvement with our diverse & inclusive company culture
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