United Kingdom Job Openings
Selfridges
Search Marketing Assistant
London
FULL TIME
September 19, 2024
Job Introduction
A great opportunity for someone to learn more about both Organic and Paid Search channels. This role will bring both worlds of organic and paid search together, supporting the channels to work in tandem and making search overall more effective/efficient.As the Search Marketing Assistant you will:
- Analyse website traffic data, measuring site performance
- Create reports that will help identify opportunities for onsite optimisation
- Keyword research and competitor analysis
- Optimising website content for Search Engines
- Assist with market research efforts, analysing industry trends and identifying new opportunities across both SEO and PPC
- Support the management of our PPC campaigns across different media platforms
- Support coordination of internal project across Digital Product teams, Trade, Creative, Optimisation etc. to drive key SEO initiatives
- Send and gather the Weekly SEO and PPC reporting utilising internal tools such as Google Analytics, SA360, and internal performance Dashboards
- Providing general admin support across both channels i.e. PO raising and receipting
You will have:
- Experience in a similar role
- Some skills across Keyword Research, Content Optimisation, Paid Search optimisation
- Analytical skills to analyse and present data, any platform experience would be great such as SA360/ Adwords / Google Analytics etc.
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