Sales Advisor

Bergstrom Ford Lincoln of Neenah
At Bergstrom Automotive, we are redefining the car buying experience by offering a transparent and straightforward sales process. Our unique approach eliminates traditional negotiations and provides our guests with a single point of contact throughout their entire purchasing process.
We are seeking a guest-focused, enthusiastic, and knowledgeable Sales Consultant to join our team. In this role, you will guide guests through the entire car buying process, from initial contact to final delivery, ensuring a seamless and enjoyable experience. Your primary responsibility is to provide expert advice, understand guest needs, and offer them the best solutions without the pressure of negotiation.
Schedule: Five day workweek Monday-Saturday, sales hours are 9:00 am to 7:00 pm Monday-Thursday, 9:00 am to 6:00 pm Friday, and 9:00 am to 5:00 pm Saturday with a schedule of Monday-Friday of two opening shifts 8:30 am to 5:30 pm, two closing shifts 10:00 am to 7:00 pm, and 8:00 am to 5:00 pm Saturday. Sunday and a mid-weekday off.
Pay: Earning potential exceeding $100,000/year! Our Sales Advisors earn a monthly base salary plus a monthly bonus based on their sales performance, not a percentage of the sale price.

Key Responsibilities:

• Guest Engagement: Serve as the primary point of contact for guests, building strong relationships and ensuring a positive experience from start to finish.
• Product Knowledge: Maintain a deep understanding of our vehicle inventory and brands, including features, pricing, and specifications, to effectively match guests with the right vehicle.
• Consultative Selling: Listen to guests' needs and preferences, offer tailored solutions, and provide clear, honest information to help them make informed decisions.
• Transparency: Present all pricing and financing options upfront, ensuring guests understand the value and benefits of our negotiation-free pricing model.
• Process Management: Manage the entire sales process, including vehicle selection, test drives, trade-ins, financing, and paperwork, all while maintaining a high level of guest satisfaction.
• Follow-Up: Provide ongoing support and follow-up after the sale, addressing any questions or concerns, and fostering long-term guest relationships.
• Collaboration: Work closely with other departments, including service and parts, to ensure a smooth handoff and exceptional overall experience for the guest.

WHO'S RIGHT FOR THE JOB?

• A valid drivers license and a clean driving record is required.
• Proven experience in sales, customer service, or a related field is helpful but not required.
• Strong interpersonal and communication skills, with the ability to build rapport and trust quickly.
• A passion for helping guests and a commitment to delivering exceptional service.
• Ability to work independently and manage multiple tasks efficiently.
• Detail-oriented, organized, and able to manage the entire sales process from start to finish.
• Familiarity with automotive products, and a willingness to continuously learn and stay updated on industry trends.

OUR COMMITMENT TO YOU

• Competitive compensation!
• Medical, Dental, Vision, Short and Long Term Disability, and Life Insurance (for FT team members)
• Two weeks of PTO upon start date (for FT team members)
• Discounts on vehicles, service, and parts
• 401(k) with company match for FT team members
• Paid Holidays (for FT team members)
• Wellness Program
• Free Team Member Clinic
• Free Health Coach
• Employee Assistance Program
• Employee Referral Program
• Training and opportunities for career growth and advancement

WHAT MAKES BERGSTROM DIFFERENT:

• Wisconsin's largest automotive group and is a top 50 automotive dealer in the US
• Established in 1982 in Neenah WI
• 2,300+ team members working in Green Bay, Kaukauna, Appleton, Manitowoc, Neenah, Oshkosh, Madison, and Middleton
• 39 dealerships representing 36 brands
• Consistently recognized by Automotive News as the top dealership group to work for in Wisconsin and one of top dealership groups to work for in the United States
• Received Glassdoor's "Best Places to Work" award
• Recognized by the Better Business Bureau and Time Magazine
• We are committed to giving back to our communities by supporting local organizations including Make-a-Wish, United Way, and Breast Cancer Research at the Medical College of Wisconsin