Digital Marketing Manager - Remote
Marketing Automation and Linked In Ads Specialist
Are you skilled at using marketing automation and advertising platforms to connect with B2B audiences? Looking for a remote opportunity to work with a growing marketing agency that helps some of the top healthcare technology companies?
Clarity Quest (part of Supreme Group) is looking for a digital marketer that has a proven track record of working within Linked In Ads to generate B2B leads as well as multiple marketing automation systems to execute email programs, workflows, lead scoring, and more.
About Clarity Quest: Come join the 2-time Healthcare Marketing Agency of the Year! We're a health tech and life science agency that is growing fast. Together with our Supreme Group agencies, we are an integrated performance-based marketing agency exclusively for life sciences and healthcare technology companies.
We work and play hard. We have a strong team culture and a sense of team.
Interested applicants can learn more about our agency at https://www.clarityqst.com/ and read our glowing reviews on Glassdoor.
Role Mission: Hiring a smart, positive, highly organized, proactive, good-natured person with hands-on experience managing Linked In Ads and marketing automation tools for lead generation and nurture in an agency environment or in-house at a healthcare technology or life sciences company. This person should have experience with Hub Spot, Pardot, or other marketing automation platforms to execute email programs, workflows, lead scoring, list management, dashboards, and more, along with experience building audiences, managing creatives, campaigns and budgets, and reporting on ROI within Linked In Ads.
Key Outcomes for the role

• Campaigns and programs are launched on time
• Campaigns and programs are managed within budget
• Campaigns and programs are updated methodically
• Our clients’ businesses grow through digital marketing strategy
• Clients love working with you
• Our team loves working with you and can’t say enough good things about you

Key Responsibilities for the role
Under the guidance of a senior digital marketing strategist:

• Gather goals and requirements from clients (virtual meetings + email)
• Translate requirements into tasks and deliverables for our team (copywriters + designers)
• Manage marketing automation programs, social advertising campaigns, and organic social media channels while keeping all the details in check
• Actively monitor and manage programs to proactively test and optimize elements to meet goals
• Regularly report on progress, turning raw data into insights and recommendations for the client and larger marketing team
• Develop the ability to provide strategic advice to our clients
• Stay up-to-date with digital technology and strategy developments

Mandatory Skills

• 2+ years experience working at healthcare technology/life sciences companies or at digital marketing agencies specializing in healthcare technology/life sciences
• Experience with the Hub Spot marketing automation platform is a must; experience within the Pardot platform is strongly preferred; other marketing automation tool experience is a plus
• Ability to show examples of emails and/or nurture programs that performed well
• Hub Spot or other relevant certifications a plus
• Experience using multiple Linked In Ads ad types for both lead generation and awareness building
• Ability to show examples of campaigns that performed well
• Linked In Ads certifications a plus
• Knowledge of other social media advertising platforms a plus
• Basic coding skills a plus
• A love for deep-diving into campaign data and analytics
• Excellent analytical, time management, and organizational skills
• Solid knowledge of Google Analytics and conversion tracking
• Ability to take direction from senior colleagues and execute on campaigns
• Strong levels of integrity, autonomy, and self-motivation
• Willingness to learn and improve
• Ability to self-manage and consistently meet deadlines while juggling multiple assignments
• Easy to get along with (soft skills)
• Available at least half the time during client hours (8 to 5 CST) for meetings. We are flexible with schedule but it is important that working hours accommodate client meeting needs, which typically take place in the morning US time
• A sense of fun and adventure!

Core Competencies

• Enthusiastic
• Organized
• Self-motivated
• Proactive
• Team player

Compensation

• Salary: CAD$81,000 - $108,000 / year (based on experience and performance)

If you are interested in applying for this job please do the following:
1) Please send an email to careers at supremeopti.com with the subject line "Clarity Quest Digital Marketing Manager!"
2) In blue color font, write 2-3 sentences telling us your name, who you are and where you are from.
3) In red color font, write a few sentences on why you think you would be a good fit for this job.
4) In black font, let us know about your marketing automation experience, Linked In Ads experience, and agency background (or experience working with healthcare technology/life sciences companies).
Please include the following in a bulleted list:

• Number of years of Hub Spot experience
• Number of years of Pardot experience
• Number of years of other marketing automation platform experience (list platforms)
• Biggest client you managed marketing automation for (include website URL) and your role
• Number of years of Linked In Ads experience
• Biggest client you managed Linked In Ads for (include website URL) and your role and monthly ad spend budget
• Number of years of agency working experience
• Number of years of in-house healthcare technology/life sciences working experience

5) Include a link to your Linked In profile (required)
Job Type: Full-time
Pay: $81,000.00-$108,000.00 per year
Benefits:

• Flexible schedule
• Paid time off

Schedule:

• Monday to Friday

Work Location: Remote