Denmark Job Openings
Perfetti Van Melle
Product Manager - Gum Brands: Stimorol, V6 & Menton (Paternity cover)
Copenhagen
September 18, 2024
- Develop and implement long-term category strategies (6M – 3Y), including annual plans and New Product Developments (NPDs), in collaboration with sales and Group Marketing.
- Lead and coordinate all groundwork for NPDs, from initial concept development to execution.
- Optimize the assortment, pricing, distribution, and communication strategies for gum brands, ensuring alignment with APL budgets.
- Be the expert on our gum portfolio, analyzing the market and consumer trends to shape the future of our brands.
- Lead the NPD process, coordinating cross-functional teams, including sales, trade marketing, and R&D, to deliver successful product launches.
- Monitor and analyze financial and market KPIs to assess product performance and adjust strategies as needed.
- Collaborate with key stakeholders to develop commercial strategies and execute plans that boost net sales, market share, and brand awareness.
- Support the Marketing Manager in the annual budgeting process and other strategic initiatives.
Experience: 5-6 years of experience in Brand Management, Category Management, or Key Account Management, preferably in FMCG.
Qualities:
- A strong understanding of both strategic brand building, market analysis, advertising and the detailed operational groundwork necessary for successful NPD launches.
- Proven success in managing product portfolios, developing creative solutions, and driving business results.
- Analytical mindset with strong decision-making skills, able to balance creativity with data-driven insights.
- Excellent verbal, and written communication skills.
- Danish is an advantage but not required.
- Leadership Competencies & Key Competencies:
- A customer-focused, entrepreneurial leader who thrives in a fast-paced environment.
- Innovation-driven, with the ability to identify growth opportunities and take strategic risks.
- Collaborative team player who’s adaptable, pragmatic, and results oriented.
- Strong organizational skills with a passion for planning and executing initiatives efficiently, including handling the day-to-day tasks of NPD groundwork.
We encourage everyone to apply for a job at Perfetti Van Melle regardless of gender, age, ethnicity, sexuality, disability, and religion.
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