Germany Job Openings
Dyson
Content Executive, DACH
Köln
August 29, 2024
Summary
About us
Dyson is growing fast, and our ambition is huge – more categories, more locations, and more people. Our technology is unique and complex, so it’s up to us to explain it clearly. Working in-house, directly with engineers and the broader business, we create inspirational communications that showcase our technology.At Dyson, we are passionate about taking care of our shoppers and owners. Selling directly to our global customers is central to our business strategy, allowing us to offer exclusive machines and cultivate unique owner relationships that only Dyson can provide. By leveraging our strong brand and customer loyalty, the E-Commerce team for DACH is responsible for driving Dyson’s growth via the online shopping experience.
About the role
As our Content Executive, you will:- Own and manage content on Dyson.com to ensure top-tier site performance and customer journey
- Update content in alignment with market trading plans using Content Management Systems (CMS)
- Collaborate with marketing and group teams to build and merchandise website pages
- Set up and manage promotions according to the commercial calendar
- Ensure promotions are well-merchandised to drive sales growth
- Conduct regular site health checks, including monitoring 404 errors and onsite search performance
- Work with group teams to enhance SEO performance, organic traffic, and conversions
- Manage website content to address key owner tension points in collaboration with the owner experience team
- Benchmark customer journeys against other websites to identify and address gaps
- Collaborate with group teams to launch and integrate new functionality, new product development (NPD), and campaigns to enhance Dyson.com business and owner experience
About you
To succeed in the role, we expect you to have:- Prior experience working with a CMS; familiarity with Adobe stack (Magento, AEM) is a plus
- Strong understanding of digital and e Commerce concepts
- Creative mindset with experience in merchandising and messaging campaigns; Photoshop experience is advantageous
- Interest in developing analytics skills; experience with Google or Adobe analytics is beneficial
- Entrepreneurial mindset, willing to take risks
- Owner-focused approach, considering the impact of plans and actions on the owner experience
- Ability to work efficiently in a fast-paced, sales-driven environment with autonomy
- Strong organizational skills to break down goals into manageable tasks and meet deadlines
- Excellent communication skills, capable of explaining technical issues in simple terms
- Keen attention to detail
- Solution-oriented with a proactive and positive attitude
- Collaborative spirit, comfortable working with colleagues across countries and cultures; use of GIFs in communication is encouraged
Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.
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