Hong Kong Job Openings
Klook
Product Manager
FULL TIME
October 9, 2024
We are Asia’s leading platform for experiences and travel services, and we believe that we can help bring the world closer together through experiences.
Founded in 2014 by 3 avid travelers, Ethan Lin, Eric Gnock Fah and Bernie Xiong, Klook inspires and enables more moments of joy for travelers with over half a million curated quality experiences ranging from the biggest attractions to paragliding adventures, iconic museums to rich cultural tours, and other convenient local travel services across 2,300 destinations around the world.
Do you share our belief in the wonders of travel? Our international community of over 1,500 employees, based in 20+ locations, certainly do! Global citizens ourselves, Klookers are not only curating memorable experiences for others but also co-creating our world of joy within Klook.
We work hard and play hard, upkeeping our high-performing culture as we are guided daily by our core beliefs - Push boundaries, Ask For and Give Feedback, Take Ownership, and Help Each Other.
We never settle and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution?
- SEO Strategy Development: Collaborate with cross-functional teams, including marketing, content, and development, to develop a comprehensive SEO strategy aligned with business goals. Conduct thorough keyword research, competitor analysis, and industry trend evaluations to identify opportunities for optimization.
- Website Optimization: Establish a website structure that aligns with SEO goals for traffic acquisition and conversion. Deconstruct user intent from search engines and optimize page structure and product recommendations to enhance Web/Mweb traffic, click-through rates, and conversion rates.
- On-Page and Technical SEO Optimization: Ensure that on-page elements, such as meta tags, headings, and URL structures, are optimized for relevant keywords while providing a positive user experience. Collaborate closely with developers to resolve technical issues that could impact search engine crawling and indexing.
- Content Optimization: Work with content creators or leverage Gen AI capabilities to ensure that content is optimized for target keywords, follows best practices for readability and engagement, and aligns with the overall SEO strategy.
- Performance Monitoring and Reporting: Monitor website performance using analytical tools, tracking key metrics such as organic traffic, keyword rankings, and conversion rates. Provide regular reports and insights to stakeholders, highlighting areas for improvement and opportunities for growth.
- Bachelor’s degree or higher in fields such as marketing, management, or computer science is preferred.
- Over 3 years of experience in SEO or SEM, with in-depth knowledge of SEO best practices, search engine algorithms, and industry trends.
- Familiarity with product management and product design. Experience with large-scale, complex website projects is a plus.
- Excellent communication skills in both English and Chinese (Cantonese is a plus) and strong teamwork abilities, capable of effectively coordinating internal resources to drive project progress.
- Strong logical thinking and data analysis skills, capable of making data-driven operational decisions.
Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We’re dedicated to creating a welcoming and supportive culture where everyone belongs.
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