Kuwait Job Openings

The English Education Providers Group, Kuwait

Marketing and Public Relations Manager

Kuwait City

FULL TIME

September 4, 2024

Marketing Strategy and Execution
· Develop and implement comprehensive marketing strategies to promote the school’s programs, events, and achievements.
· Manage and oversee marketing campaigns across various channels, including digital, print, and social media.
· Analyze market trends and competitor activities to identify opportunities for the school’s growth and visibility.
Public Relations Management
· Build and maintain positive relationships with media outlets, community leaders, and other stakeholders.
· Draft and distribute press releases, media advisories, and other communications to generate positive media coverage.
· Handle media inquiries, coordinate interviews, and manage the school’s public image.
Brand Management
· Develop and uphold the school’s brand identity, ensuring consistency across all marketing materials and communications.
· Create and manage content for the school’s website, newsletters, brochures, and other promotional materials.
· Oversee the production of marketing collateral and ensure adherence to brand guidelines.
Event Planning and Promotion
· Plan, coordinate, and promote school events, including open houses, fundraising activities, and community outreach programs.
· Collaborate with internal teams to ensure successful event execution and positive attendee experiences.
· Measure and evaluate the effectiveness of events and campaigns, making recommendations for improvements.
Social Media and Digital Marketing
· Manage the school’s social media accounts, including content creation, scheduling, and engagement.
· Develop and implement digital marketing strategies to increase online presence and engagement.
· Monitor and analyze social media metrics and website analytics to assess campaign performance and adjust strategies as needed.
Community Engagement
· Foster strong relationships with local organizations, businesses, and community groups to enhance the school’s community presence and support.
· Coordinate outreach efforts and partnerships that align with the school’s mission and values.
· Represent the school at community events and activities to build and maintain positive relationships.
Communication and Coordination
· Serve as the primary point of contact for media relations, marketing inquiries, and public communications.
· Collaborate with school administrators, faculty, and staff to ensure alignment of messaging and promotional efforts.
· Provide regular reports and updates on marketing and public relations activities to the General Manager.
Crisis Communication:
· Develop and implement crisis communication plans and strategies to address and manage any issues affecting the school’s reputation.
· Handle sensitive situations with professionalism and provide timely, accurate information to stakeholders.
Budget Management:
· Develop and manage the marketing and public relations budget, ensuring cost-effective use of resources.
· Track expenditures and provide financial reports on marketing and public relations activities.
Team Management
· Lead and mentor the marketing and public relations team, providing guidance, support, and professional development opportunities.
· Oversee the recruitment, training, and performance evaluation of team members.
Job Type: Full-time
Application Question(s):
  • Notice Period
  • Please mention Current/ Expected Salary-
Education:
  • Bachelor's (Required)
License/Certification:
  • 18 Transferable Kuwait Visa (Required)
Location:
  • Kuwait City (Required)
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