Regional Open Market MOT Manager

Jobberman Nigeria

Unspecified

New

Yesterday

A major wine and spirit wholesaler and distributor is looking to hire a Regional Open Market & MOT Manager to join their team. The Regional Open Market & MOT Manager is responsible for executing a comprehensive selling strategy in their assigned off-trade regions to drive sales growth, achieve volume and marketing objectives, and optimize distribution operations through our range of products. This position involves building and maintaining strong relationships with key customers and stakeholders in the Open Market and MOT channels, understanding their business needs, and ensuring customer satisfaction. Additionally, the Regional Open Market & MOT Manager will collaborate cross-functionally with internal teams and 3rd Party vendors to ensure alignment on account strategies, customer needs, filling of product gaps in trade, and achievement of overall business objectives.

Responsibilities:

• Develop and execute annual plans to deliver the Open Market and MOT budget for the region, with a focus on increasing sales, profit, and market share.
• Build and maintain relationships with key customers and stakeholders in the off-trade channel in the region, including wholesalers, retailers, and key influencers.
• Lead the development of customer-specific plans in collaboration with internal stakeholders, such as Fountainhead Sales, Marketing, and Supply Chain teams.
• Monitor and analyze market trends, competitor activities, and customer behavior, providing insights and recommendations to the business to optimize business performance.
• Lead the execution of promotional activities, including trade shows, conferences, and customer events in the region.
• Manage the regional Open Market and MOT team, providing leadership and support to ensure they deliver against their objectives.
• Develop and manage the Open Market and MOT P&L for the region, tracking progress against targets and identifying opportunities to optimize performance.
Ensure compliance with company policies, procedures, and ethical standards in all business activities within the region.

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Key Performance Indicators:

• Market Expansion Rate: Measuring the pace at which the company expands into new open markets or territories within the region.
• Sales Growth in Open Markets: Tracking the growth in sales specifically within open markets compared to established markets, showcasing the manager's ability to drive revenue in these regions.
• Merchandising Compliance: Assessing the compliance rate of merchandising standards and displays in open markets within the region, ensuring brand consistency and visibility.
• Operational Efficiency: Evaluating the efficiency of operations in open markets within the region, including logistics, inventory management, and distribution.
• Training Effectiveness: Measuring the impact of training programs on sales, merchandising compliance, and operational efficiency in open markets within the region.
• Market Penetration and Share: Evaluating the company's market share and penetration within open markets in the region compared to competitors, indicating success in capturing market interest.
• Merchandising ROI: Assessing the return on investment from merchandising efforts in open markets within the region, linking it to increased sales and brand visibility.
• Training Program ROI: Measuring the return on investment from training initiatives in open markets within the region in terms of improved operational efficiency and sales growth.
• Customer Satisfaction Index: Gathering feedback from customers in open markets within the region to evaluate satisfaction levels and identify areas for improvement.
Channel Development and Partnerships: Tracking the establishment of new distribution channels or partnerships in open markets within the region, enhancing the brand's presence and accessibility.

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Requirements

• Minimum of a University degree in a Sales or Marketing-related field. MBA with a Sales and Marketing Focus is an added advantage.
• Minimum of 6 years of experience in sales and Open Market or MOT experience in beverage, CGP, or FMCG industries, with at least 3 years in the Off-Trade Open Market or MOT channel.
• Proven track record in delivering business results in a customer-centric environment.
• Proven and strong Brand, Commercial, and Trade marketing experience.
• Ability to analyze and interpret data to make informed business decisions.
• Analytical skills and experience using internal and external data sources (Nielsen, IRI/IWSR).
• Passion for developing brands and ability to influence stakeholders with confidence.
• Self-motivated, with the ability to work independently and prioritize tasks in a fast-paced environment.
• High level of personal organization and attention to detail.
Willingness to travel or be on the field up to 50% of working hours.

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Key Competency Requirements:

• Bachelor's Degree
• Creative and innovative thinking
• Strong business acumen with an appreciation for commercialism
• Solid analytical and negotiation skills
• Creative problem-solving abilities; strong verbal and written presentation skills
• Intermediate/advanced Excel and Power Point skills
• Food service or consumer packaged goods experience.