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Performance Marketer – Paid Ads Expert
Lahore
FULL TIME
November 4, 2024
A rapidly growing Digital Marketing Agency in Wahdat Road Lahore requires the services of Performance Marketer- Paid Ads Expert with minimum 3 years of experience prefreably from a Digital Marketing Agency. Following are the details
We are seeking an experienced Digital Marketing Specialist with a strong background in social media and Google paid advertising. The ideal candidate will have at least 3 years of experience working in a digital marketing agency environment. They will be responsible for creating and managing paid media campaigns, generating media buying strategies, and providing detailed weekly and monthly reports. The candidate must possess excellent communication skills to attend client meetings and explain the strategies they will use to enhance brand performance.
Key Responsibilities:
- Develop, execute, and optimize paid media campaigns across platforms such as Meta (Facebook, Instagram) and Google Ads.
- Create comprehensive media buying plans based on client objectives, KPIs, and target audiences.
- Analyze campaign performance and generate detailed weekly and monthly reports, providing insights and recommendations.
- Attend client meetings to discuss media strategies and present campaign results in a clear and actionable manner.
- Stay updated with the latest digital marketing trends, algorithm changes, and platform updates to ensure the best campaign results.
- Collaborate with the creative and content teams to ensure alignment on messaging, targeting, and visuals.
- Handle multiple accounts and campaigns simultaneously, ensuring timely delivery and performance optimization.
- Minimum 3 years of experience in a digital marketing agency environment, with a focus on paid media (Meta and Google Ads).
- Proven ability to develop and implement effective media buying strategies.
- Bachelor’s degree in Marketing, Business, IT, or a related field.
- Strong analytical skills to interpret data and optimize campaigns accordingly.
- Experience in managing budgets, KPIs, and delivering ROI-driven results.
- Proficiency in digital advertising tools such as Google Ads Manager, Facebook Ads Manager, and Google Analytics.
- Strong verbal and written communication skills to explain strategies and performance to clients.
- Ability to manage multiple clients and campaigns while maintaining a high level of organization.
- Ability to stay updated with digital trends and adapt strategies to fit market changes.
- Certifications in Google Ads, Facebook Blueprint, or similar.
- Experience working with e Commerce brands and a strong understanding of the consumer journey.
- Familiarity with other digital channels (Tik Tok, Linked In, Snapchat) is a plus.
- Market Competitive salary from 90k to 110k depends upon experience, skillset and interview
- Performance based bonus
- Opportunity to work with diverse clients and projects.
- Continuous learning and development opportunities.
Pay: Rs90,000.00 - Rs110,000.00 per month
Ability to commute/relocate:
- Lahore: Reliably commute or planning to relocate before starting work (Required)
- Do you have proven ability to develop and implement effective media buying strategies.
- Do you have Bachelor’s degree in Marketing, Business, IT, or a related field
- Do you have strong analytical skills to interpret data and optimize campaigns accordingly?
- 1. Do you have Certifications in Google Ads, Facebook Blueprint, or similar?
3. Do you have familiarity with other digital channels (Tik Tok, Linked In, Snapchat) is a plus.
- Do you have proficiency in digital advertising tools such as Google Ads Manager, Facebook Ads Manager, and Google Analytics.
- Do you have strong verbal and written communication skills to explain strategies and performance to clients.
- Do you have ability to manage multiple clients and campaigns while maintaining a high level of organization.
- Have you seen the budget (90k to 110k) and agree to it? It is non negotiable.
Experience:
- Performance Marketing as Paid Ads Expert: 3 years (Required)
- with a focus on paid media (Meta and Google Ads).: 2 years (Required)
- Digital Marketing Agency: 2 years (Required)
- Managing budgets, KPIs, and delivering ROI driven results.: 1 year (Required)
- English (Professional) (Required)
- Lahore (Required)
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