• Minimum 6 years of experience in a creative leadership role.
• Strong understanding of key mobile marketing metrics.
• Experience in managing creative teams.
• Proficiency in data analysis tools, project management software, and UA dashboards.
• Excellent verbal and written communication, presentation, and storytelling skills in English.
• A strong passion for gaming and deep understanding of the gaming industry.
• Experience in cross-functional team environments.
• Ability to manage multiple projects and competing priorities in a fast-paced setting.

What you will do:

• Lead creative vision and strategy at the portfolio level, overseeing creative direction for all games and challenging marketing guidelines, prioritization, and execution standards.
• Manage and mentor a team of creatives, inspiring high-quality and high-performing assets across UA and ASO.
• Drive portfolio-wide creative testing strategies, leveraging data to guide learnings that will direct new concepts, iterations, and high-impact creative solutions.
• Collaborate closely with product teams, UA managers, and other stakeholders to ensure strong marketing performance, aligning creative outputs with broader business and performance goals.
• Stay on top of industry trends and competitor strategies, continually enhancing our creative approach to maintain a competitive edge.
• Foster innovation by exploring new creative technologies and techniques to improve efficiency and effectiveness across teams.
• Ensure all creative outputs meet high standards of quality, visual appeal, and audience resonance.
• Make it happen: whether by engaging the broader team, jumping in yourself or collaborating with partners, you ensure that creative vision comes to life.

• Minimum 6 years of experience in a creative leadership role, with a proven track record in mobile game marketing and creative production.
• Strong understanding of key mobile marketing metrics, including IPM, CTR, CVR, CPI, and ROAS, with a data-driven approach to creative strategy.
• Experience in managing creative teams, with excellent leadership and mentoring skills that inspire creativity and innovation.
• Proficiency in data analysis tools, project management software, and UA dashboards to drive performance insights and execution
• Excellent verbal and written communication, presentation and storytelling skills in English.
• A strong passion for gaming and deep understanding of the gaming industry.
• Experience in cross-functional team environments, with an ability to manage multiple projects and competing priorities in a fast-paced setting.