Al Gooru is hunting for the next generation of Growth talents!

We’re looking for a Creative Content Specialist

About the job
Who Are We ❓
Al Gooru is a Saudi-based learning platform that offers 1-on-1 private tutoring services in a variety of academic and recreational subjects. It is the first licensed private tutoring platform in Saudi Arabia, approved by the National e-Learning Center (NELC). Al Gooru provides tailored educational support to students, and it's backed by several renowned investors including Constructor Capital, Techstars, Plug & Play, Raz Group, RZM Investment, and prestigious institutions like KAUST, Hub71, and Mi SK.
A Fun Fact about Al Gooru is that its name derives from “Guru,” a Sanskrit word meaning a mentor, guide, expert, or master.

The Role Highlights
Main Responsibilities:

• Produce high-quality, emotionally engaging, and appealing content across various digital platforms, focusing on connecting with the audience’s needs.
• Develop creative ideas to drive higher engagement and campaign effectiveness, particularly with an emphasis on visual and emotional storytelling.
• Collaborate closely with the Growth team to generate content ideas that align with Al Gooru’s brand objectives and target audience.
• Collaborate with the content team to ensure creative consistency, linguistic accuracy, and alignment with Al Gooru’s brand voice across all platforms.
• Align content with user psychology on different platforms, ensuring that each piece resonates with the specific needs of the audience.

A Day In Your Life:

• Generate creative content ideas for social media posts, campaigns, videos, and more, tailored to resonate emotionally with our audience.
• Write, edit, and check marketing content, focusing on campaign scripts, social media captions, and creative posts, ensuring alignment with Al Gooru’s brand voice.
• Collaborate with the Growth team to develop innovative content strategies that go beyond listing platform features, targeting customer pain points and emotions.
• Contribute to campaign planning by brainstorming unique, audience-focused content ideas that drive higher engagement.
• Plan and organize content calendars, ensuring content is cohesive and consistently published across platforms.
• Develop creative, emotion-driven video scripts for ads and social media campaigns, adding a personalized touch to the content.
• Engage in research to understand audience trends and behaviors, identifying creative ways to address customer needs through content.
• Research and brainstorm innovative collaboration opportunities with the platform's tutors to produce engaging and compelling content.
• Support the team in updating and improving existing content, infusing it with creativity and a fresh perspective to make it more engaging and up-to-date.

Requirements
You’re the Creative Content Specialist we’re looking for if you have:

• Proven work experience in creative content creation with a strong focus on connecting emotionally with audiences
• A minimum of 2 years of experience in content creation in Saudi
• Ability to generate ideas for visually engaging content that understands and addresses the audience needs
• Strong command of content creation for social media, especially in formats that highlight creativity (e.g., scripts, short posts, captions)
• Ability to understand the difference between content types of different channels
• Knowledge of the Saudi market and ability to write in an excellent Saudi dialect
• Excellent research, organizational, and time management skills
• Strong listening and communication skills, with the ability to collaborate on campaign planning

Our application process:

• Screening & Intro Call (5-10 mins)
• Chemistry Interview (30 minutes)
• Technical assessment
• Technical interview (30-45 minutes)
• Offer extended to successful applicants

Benefits
What We Offer You❗
At Al Gooru, we offer fair and competitive pay, scalable benefits, rewards, and perks, reflecting our commitment to inclusivity and access for all.
Enjoy:

• Work from Anywhere
• No clocking in/out
• Enjoy unlimited PTOs
• ESOP Shares
• Free Hardware & Software
• Monthly Pizza Fridays & more
• Learn and expense on us!
• Al Gooru Library
• 0% Interest Talent Loans
• Quarterly Reward System
• Vibrant Startup Culture
• Fast Promotions (like really fast)
• Travel for company events and get reimbursed
• Coaching & Entrepreneurial Bytes

How to gain extra Gooru points❓

• Demonstrate your entrepreneurial, hustling, and energetic spirit
• Prove your ability to take full ownership of your role without the need to be micromanaged
• Conduct proper research about Al Gooru prior to your interviews with us; we love people who already know about us.
• Be extra organized… like extra…