Austria Job Openings
Greiner
Director Strategic Marketing & Product Management (m/w/d)
Kremsmünster
FULL TIME
August 13, 2024
- Development of product portfolio strategy, market introduction plans and product marketing plans (family concepts and product life cycle management)
- Analysis of global market trends, global competitor landscape, market data
- Monitor changes in the market, technology, standardization and regulations
- Define BU research/innovation activities and cooperation with external institutes (in close cooperation with medical affairs, R&D and Sales)
- Responsibility for strategic product marketing activities
- Definition what products/solutions are needed to fulfil changing customer needs
- Customer support and expansion of customer relationships
- Close collaboration with sales organization to support product sales growth
- Optimize the product management process
- Availability and quality of market driven BU product roadmap & process
- Manage BU standardization activities (SKU reduction)
- Set up and manage alliances with key customers and key influencers
- Establish and maintain effective processes for a structured information flow of product related information between the sales organization and the BU
- Ensure product support process and product documentation process is in line with the R&D and global Medical & Clinical affairs processes and fully aligned with marketing strategy
- University degree in natural sciences, medical with strong background/experience in economical related topics or likewise
- At least 7+ years professional experience, incl. several years in product management and/or marketing
- Experience in the healthcare industry, ideally in medical consumables, IVD and similar customer groups (e.g., hospitals, labs)
- Thorough understanding and experience in holistic and strategic thinking
- Leadership experience in an international and multiple site team set-up
- Experience with international teams as well as change processes
- Communication skills in English
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