Role Purpose

Role Profile

• Assist in Building & Managing the Regionalization Platform set in the company strategy to drive Gross add share increase, products penetration to reach Vodafone fair share & to increase revenue share on a sub-regional level
• Own channel marketing calendar of products activities and channel launches in alignment with segment Calendar.
• Assist in Creating channel marketing calendar with all planned activities while coordinating with the segments owners & aligning all relevant stakeholders
• Arrange and create activations (in-store & on-Ground) for all sales channels
• Create contest & Incentives criteria as per each channel current performance and our targets and align with communication team to make sure that communication is clear to our sales channels.
• Responsible for trade brand identity and ways of communication
• Responsible for expanding Vodafone footprint in a smart/cost efficient way by creating new models (Shop in Shop & Products bundling)
• Responsible for new/transformation stores activations to accelerate the maturity period through Opening events as well as dedicated offerings

Competencies and Qualifications

• Bachelor’s degree in marketing, Communications, or a related field (preferred).
• Minimum 2-3 years of experience in digital marketing with a proven track record of success
• Strong Communication Skills and Stakeholder Management.
• Project Management and Structure.
• Excellent MS Office Skills.
• Strong Financial and budget planning skills
• Data Analytics skills
• Innovative and open to learning
• Strong Presentation Skills
• Details oriented person

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