Our client is looking for an experienced Event Director to plan dynamic and engaging events to drive new business and strengthen the organization’s unique culture. The ideal candidate is meticulous and organized. They develop and direct event production, logistics, hospitality, entertainment, and marketing collateral. They will also be able to coordinate multiple moving parts under pressure and ensure that any last-minute changes or obstacles are handled with minimal disruption. Above all, they will bring a strong sense of the organization’s needs and how events fit into their broader communications strategy.
Responsibilities:

• Developing and implementing event strategies to drive business growth and enhance brand awareness.
• Experiment with a variety paid acquisition channels – content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups
• Build strategic relationships and partner with key industry players, agencies, sponsors and vendors
• Be in charge of marketing & event budget and allocate/invest funds wisely
• Ensuring the smooth running of all aspects of events
• Prepare short-and-long term strategies to rectify areas that are not meeting business objectives.
• Ensure pre and post events follow-ups are conducted timely.
• Overseeing and responsible for day-to-day operations, including digital marketing, social media marketing strategies, content marketing, creative development/design of marketing materials, data mining, write up and monitoring.
• Coordinate all tourism promotions with national and state parks, main street, and all civic organizations.
• Maximize revenue by upselling and managing clients' budgets effectively.
• Provide client recaps with post ROI analysis, event recap, RFID data capture metrics, and attendance reports.
• Maintain and manage all Group’s communication channels, including website, Facebook page, social media platforms, newsletter, poster, presentation and reports.
• Assist with ongoing development and production of all branded materials briefing (e.g. displays stands, banner, giveaways, printers, media and photographers.
• Produce ideas for promotional events or activities and organize them efficiently
• Participating in the development of business matching campaigns including researching potential companies and contacts, preparing pitching and invitation material, conducting direct communications with clients and appointment arrangement, writing service reports and operating matching tools.
• Perform other functions as assigned by the Top Management.

Requirements

• Bachelor’s Degree, Post Graduate, Professional Degree, Master in Marketing, Advertising/Media, Art/Design/Creative Multimedia, Mass Communications or Public Relations.
• Min 10 years sales department working experience in hospitality industry, preferred tourist attraction, theme park or hotel industry
• Overall events experience touching on elements of management, operations, planning and sales.
• Exposure to show is preferable within the travel industry if possible but no essential.
• proficiency in Mandarin, English and Bahasa Malaysia. We are seeking candidates proficient in Mandarin to effectively communicate with Mandarin-speaking clients.
• Able to work under pressure and effectively resolve complaints and issues.
• Excellent communication, interpersonal and sales skills
• Adaptable and creative with the ability to solve problem.
• Up to speed with current and online marketing techniques and best practices.
• Highly organized, able to multitask and meet deadlines through excellent time management skills.

Job Type: Full-time
Pay: RM12,000.00 - RM15,000.00 per month
Schedule:

• Monday to Friday