Pakistan Job Openings

Mindshare
Manager Digital & Performance
Karāchi
FULL TIME
November 18, 2024
- You get to work some of the largest clients in the country.
- Get to work closely with top publishers such as Google & Facebook.
- Get to explore new digital platforms for your campaigns.
In three months:
- Understand and take ownership of this client’s communication activities.
- Built a good relationship with the key leadership on the client side.
- Independently manage the client and bring in new digital & performance ideas for the client/brand portfolio.
- Taken control of the day to day management of the client’s digital & performance communication activities.
- Anticipated what is needed to stay on track to secure, grow and solidifying client relations, and to take action appropriately.
- Provided training for the junior level in the planning team as well as to the integrated planning team
- Except for daily routines, support necessary pitch needs.
- Lead and complete annual review/planning/digital proposal for the client assigned with supervision.
- Lead and implement new initiatives for the client assigned.
- Emerged as the contact person both internally and amongst clients for digital solutions.
- Operational excellence and strategic direction within MIndshare's Biddable media team across all clients
- Support the Business Managers at Mindshare's FAST implementation (Programmatic, Search, Performance, E-commerce.
- Develop Mindshare's PMPs to fuel the ecommerce & search offering.
- Develop performance strategy on key clients
- Develop, test & learn initiatives best for Mindshare's business.
- Support and deliver capability building workshops and playbooks.
- Work with client teams to develop robust benchmarks and norms across channels and media types.
- Working with the account teams and digital leads, help define scope and recommended approach for major performance-oriented projects for clients.
- Play an advisory role on client engagements, serving as a performance strategy advisor to both client leads (internal) and clients (external).
- Serve as thought leader in aligning digital performance marketing strategy with a client’s business goals and objectives.
- Drive high level discussions on the role of digital performance within the total digital marketing ecosystem.
- Codify and publish formal frameworks and methodologies for approaching digital assignments within Mindshare.
- As appropriate, play an active role in new client acquisition and new business presentations.
- Manage performance & digital "evangelization" initiatives within Mindshare.
- Provide methodological support, coaching, professional development and training to staff.
- Be adaptive, Fast and Provocative
- Strong passion for and knowledge of technology and digital marketing.
- Team player with the confidence and integrity to earn client and internal team confidence quickly.
- Ability to thrive in a fast and multicultural environment.
- Strong knowledge of the programmatic, search and ecommerce environment.
- Strong familiarity with digital metrics.
- In-depth knowledge of integrated marketing and digital disciplines (including audience identification and analysis, targeting and online analytics.)
- Adaptability to tough situations and unpredicted challenges
- Excellent numerical analysis skills and attention to detail.
- Strong, hands-on operational experience with a practical approach to problem solving.
- Strong and calm under pressure and tight timelines.
- Exceptional communicator, confident in presenting to senior client and internal stakeholders on trends, strategy and performance and comfortable when challenged
- 2 years’ experience in digital performance marketing/digital media planning.
- BBA/MBA from a reputable university or equivalent.
- Google Ad Words and other certifications.
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