Cadiode

PPC Marketing Manager

Karāchi

FULL TIME

October 14, 2024

Job Title: PPC Marketing Manager
Company: Cadiode
Location: Karachi, Pakistan
Salary Range: PKR 60,000 - 100,000 per month

Job Description:
Cadiode is seeking a skilled PPC Marketing Manager to lead our pay-per-click advertising strategies, driving traffic, engagement, and conversions. The ideal candidate should have proven experience in managing PPC campaigns, specifically within the Pakistan and UAE markets. This role requires a strategic mindset, strong analytical abilities, and expertise in optimizing ad campaigns for maximum return on investment (ROI).

Key Responsibilities:
  • Develop, implement, and optimize PPC campaigns across Google Ads, Bing, and social media platforms targeting the Pakistan and UAE markets.
  • Conduct thorough keyword research and audience targeting to enhance campaign effectiveness.
  • Monitor and manage budgets to ensure cost efficiency while achieving optimal campaign performance.
  • Analyze campaign data, including click-through rates (CTR), conversion rates, and cost-per-acquisition (CPA), making data-driven adjustments.
  • Create detailed reports for stakeholders, providing insights and recommendations for campaign improvement.
  • Stay updated with regional market trends and best practices in PPC advertising.
  • Collaborate with content and design teams to ensure landing pages and ad creatives align with campaign goals and regional preferences.
Qualifications:
  • Bachelor’s degree in Marketing, Advertising, or a related field.
  • Proven experience managing PPC campaigns with a focus on the Pakistan and UAE markets.
  • Strong understanding of Google Ads, Bing Ads, and social media advertising platforms.
  • Analytical mindset with proficiency in tools like Google Analytics, Tableau, or similar.
  • Excellent communication and organizational skills.
  • Google Ads certification is a plus.
What We Offer:
  • Competitive salary: PKR 60,000 - 100,000 (based on experience).
  • Opportunity to work in a dynamic environment at the intersection of creativity and performance marketing.
  • Room for growth within the company.
Job Type: Full-time
Pay: Rs60,000.00 - Rs100,000.00 per month
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