Philippines Job Openings

Lancesoft philippines

Digital Marketing Head

Makati City

FULL TIME

September 1, 2024

The Digital Marketing Division Head is a key leadership role within Digital and Customer Experience Platforms Group. This position is responsible for developing and executing comprehensive digital marketing strategies, tactics, and plans to promote and drive aggressive user acquisition, engagement, and retention ofcustomers. The role requires a deep understanding of digital marketing technology trends, user behavior, and a proven track record in creating successful campaigns that contribute to business growth. Additionally, this role will take ownership of the marketing technology (Mar Tech) stack.
  • Minimum of 8-10 years of experience in digital marketing, with a focus on developing and implementing comprehensive digital marketing strategies and campaigns, mobile applications and online banking
  • Minimum 5 years experience working in banks Proven track record in driving user acquisition, engagement, and retention through successful digital marketing campaigns. Excellent leadership and team management skills, with the ability to motivate and inspire a team to achieve marketing objectives.
  • Experience with CRM systems to effectively manage customer data and personalize marketing campaigns
Job Type: Full-time
Application Question(s):
  • How Many Years of Experience in you have in Banking?
  • How Many Years of Experience in you have in Digital Marketing?
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