Turkey Job Openings
lalamove
Content Executive (Marketing)
Istanbul
FULL TIME
November 11, 2024
What You'll Do:
-
- Support Marketing team in planning and implementing campaigns for users and drivers in Turkey
- Develop and execute retention and loyalty campaigns for users as well as driver recruitment campaigns
- Manage entire campaign workflow, including testing, creative, operational, and reporting
- Use various communication channels such as email, push notifications, in-app popups, and other re-marketing channels
- Manage segmentation strategy for campaign testing and analysis
- Track and optimize campaign performance and monitor competitors' campaigns
- Collaborate with cross-functional teams for campaign strategy planning and execution
- Support marketing manager in driving marketing initiatives and ensuring alignment among stakeholders, as well as any other tasks assigned
What You'll Need:
-
- Bachelor’s degree in Marketing, Business, or related field
- Minimum 2 years of working experience in both digital and offline marketing
- Excellent command of spoken and written Turkish and English
- Familiarity with the Turkish market, consumer preferences, and marketing trends
- Experience in digital content production, website and content management (e.g. hubspot), and measurement metrics (e.g. Google Analytics)
- Proven track record of executing successful marketing campaigns and achieving measurable results
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