Australia Job Openings

Hudson Australia

Digital Marketing Specialist

Perth

CONTRACT

October 11, 2024

Join a dynamic energy provider in a fast-paced role, where you will drive the digital marketing strategy and execution across key digital platforms. Reporting to the Digital Experience Manager, you will play a pivotal role in developing and implementing content strategies that enhance customer engagement and achieve commercial objectives. This is a hands-on position with a strong focus on driving digital performance through effective use of digital channels, including websites, email, and social media.
About the role:
  • Lead the digital marketing strategy across all online channels
  • Drive content creation and campaigns for email, social media, and the company website
  • Oversee the rollout of a new app version and manage the self-service portal
  • Reposition the company's blog and implement quarterly e-newsletter strategies
  • Develop and manage multi-channel digital marketing campaigns
  • Use data to optimise digital content performance and engagement
  • Manage digital content workflows from creation to publication
  • Collaborate with internal teams to integrate digital marketing strategies
  • Implement above-the-line and below-the-line campaigns to boost engagement
  • Provide regular performance reporting and insights to drive improvements
About you:
  • Tertiary qualification in marketing, communications, or related field, or equivalent experience
  • Strong experience in digital marketing, particularly across websites, email, and social media
  • Proven track record of developing and executing successful digital marketing strategies
  • Experience in content management systems and digital campaign management
  • Excellent communication and organisational skills to collaborate across teams
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment
  • Data-driven approach to optimise content and digital marketing performance
  • Proficient in digital tools such as email marketing platforms and social media management tools
  • Creative problem-solving skills with a proactive approach to challenges
  • High energy, adaptable, and thrives in a dynamic setting
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