• Build up the grassroots running programs plan in key cities (at least 4 cities), according to annual/seasonal GTM, local race calendar, social topics, etc.
• Well manage the agency in daily operation, including budget plan, materials production, onsite operation, runners’ WOM management, etc.
• Assist on operating store running community, including pre-training, material coordination, running knowledge sharing, and other daily operations, etc.
• Manage and operate HOKA running groups(stores & non-stores) with social content and knowledge output according to monthly calendars and sports news, be active on delivering timely information and observing feedback from runners.
• Look for Co-branding, cross-industry, cross activity opportunities in HOKA grassroots, to further expand the runners’ base and to bring new fresh content / experience to runners.
• Support the partners’ grassroots activity, if needed. Including proposal comments according to brand’s standard, material or running skills support.
• Build running community culture internally, work with colleagues to create a running atmosphere within the company.

• Support sports marketing leader to build up / keep good relationship with race organizers in China and find the qualified races to sponsor or to join as a partner with best quote seasonally according to MKT GTM and budget.
• Develop the execution plan of brand / product placement in races, marathons, trail runs, triathlons, etc.; include but not limited to, brand logos, products on foot, onsite materials productions, GWPs, Social posts, etc.
• Manage the activities in regular activities independently.
• Support sports marketing leader in larger events, such as UTMB, Ironman, major city Marathons, etc.; including but not limited to sponsorship partner exploration, negotiation and venue design, setup, on-site support, sales support, as well as data base collecting from event, and review report;

• Assist sports marketing leader in Race team (including elite, pacers, other race teams) daily supporting, including the product seeding, major races onsite support, product/race/training feedback discussion, etc.
• Be agility in the new updates in up-coming athletes, seek for proper elite runners to present HOKA among communities, especially in race seasons.