• Business Operations Strategy
  • Ensure sales operations support key business priorities (NB, RN, channels, campaigns, etc.)
  • Prioritize optimization of operations
  • Adhere to sales and marketing best practices to optimize efficiency and performance while minimizing risks

• UAT - Projects, CR, Defects, New Partnerships
  • Main PIC for reviewing and discussing all projects, CRs, defects, and partnership implementations
  • Seek managerial consultation and approval for bigger projects

• Raise CR, Follow Up
  • Raise all Change Requests from the sales team

• Website CMS
  • Oversee changes to product pages on the website

• App CMS
  • Oversee content changes to the Mobile App

• CRM Escalations & Contact Centre Queries - Voucher/Campaigns/Friend Referrals
  • Main PIC for responding to escalations and giving approvals to support the CE team with escalation cases

• Friend Referral
  • Facilitate changes to run friend referral campaigns and manage how FR works

• Promo Codes - Approvals
  • Approve campaign promo codes, promo pages, and any back-office setup required

• Campaigns Mastheads - Brief In, Seek Approvals, Confirm Schedule
  • Oversee all campaign deliverables across various touchpoints

• Campaign Updates to Contact Centre
  • Update changes to products or upcoming DTC campaigns or partnership campaigns to the contact centre

• Intermediary/Partnership - Process, Commissions, Campaigns Fulfilment
  • Operationalize OTO onboarding and run special campaigns if any

• Product Page Changes - Gather Requirements, Seek Approval, Make Changes
  • Make changes to product pages when required

• Bimonthly Sync Up with Contact Centre Team - Understanding Gaps, Campaign Feedback
  • Used to run bimonthly sync-ups but cancelled due to lack of updates

• Conversion Rate Optimization (A/B Tests)
  • Collaborate with Analytics/CRO team for testing new optimizations through Google Optimize

• Campaign – Circulation, Coordination
  • Manage weekly campaigns or any special campaigns, informing relevant teams on campaigns

• Diploma/Bachelor’s Degree
• Minimum 3-5 years of experience in support function in digital marketing;
• Knowledge of partnership preferred.

• Good communication and interpersonal skills
• Proficient in both written and spoken English
• Good understanding of digital marketing operations
• Meticulous and detailed oriented
• Strong skillset in excel, word and powerpoint
• Strong stakeholder management skills
• Customer centricity, collaboration and teamwork