Position: Retail Channel Lead

• Localtion: South Korea
  
• Job type: Full time
  

• Build clear Channel Strategy and Execution Plans for Sanofi CHC Korea Retail channels’ sales target
• Lead key strategic channels by ensuring achievement of sales target both top and bottom line
• Ensure a robust Korea retail channels in place including:
  • Development of the Commercial Strategy for South Korea Retail Channels : Warehouse, Health & Beauty store, Duty fee, Special sales channels
  • Execution of 4P Strategy (Price, Promotion, Placement, POSM) with cross function team collaboration
  • Customer Value Management on key accounts such as warehouse and drug
  • Holistic Trading Terms Agreement Strategy and Trade Investment Strategy in place across Retail Channels
  • Strategic customer management to build long term sustainable business.
  • Cycle Budget Planning in place and executed against commercial calendar and commercial programs
  • SISO Performance tracking and manage SIT days
  • Promotion, Offsite DA A&P management
• Work with Brand & Innovation and Trade & Revenue management to define CHC portfolio strategy in the Channel:
  • Assortment
  • Pack Size & Pricing vs other Channels
  • Improve GM and define cost saving opportunity
  • Plan for Promotions/ Deals
• Business Performance:
  • Ensure robust management systems are in place to measure performance by each Channel
  • Ensure Gap analysis and action plans and excellence follow up activation
  • Regular business reviews with main cross functional teams to identify gaps, opportunities and develop clear action plans
• Customer/ Channel Profitability:
  • Deliver Financial (Net Sales, Gt N, GM), Execution and External competitor analysis for Retail channel in line with budget and targets.
  • Drive Channel and Customer profitability via design and implementation of key programs and grow invest brands faster than market
  • Drive Pay for Performance & ROI behavior across each channel and customer
    • Identify and reduce/remove low profitability execution/ activation
    • Review Trade Investment and remove non-productive trade spend
• Delivery/Execution of Channel Plans
  • Full Ownership of Channel Sales & Profit Performance:
    • Identify & closure gaps
    • Reliable monthly sales forecast
    • Sales / Profit gap identification – communication (no surprises) & fast development of gap fill plans
  • Full involvement in Sales/ Marketing meetings to ensure high SOV and brand visibility
• Leadership

• Live the Sanofi CHC values in day-to-day work
• Champion the Retail Channel in South Korea
• Build a high-performance Channel Sales team (results, behavior, values) that is fully integrated into the wider South Korea business
• Responsible for managing KAMs and external merchandising teams

Internal: Country Head/ Sales/ Marketing/ Trade marketing/ Revenue management/ Supply Chain / Finance/ Legal/ Customer Service/ Business Excellence/ Medical/P&C/ Procurement
External: Customers (Key Accounts/ Distributors), Merchandisers

About you

• At least 10 years Sales management experience
• Experience in FMCG and/or OTC Healthcare industry
• Strong Financial Acumen
• Ability to translate numeric analysis into sales strategies that can be implemented
• Adaptable to a fast-paced, high-growth, changing environment
• Excellent interpersonal and communication skills; team player
• Strong ethics and decision-making
• Strong leadership skills (experienced in leading teams and/or cross-functional teams)

Required qualifications

• University degree
• Fluent in English language

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