Global BlueBand Marketing Manager-AMEA (Asia, Middle East & Africa)

Turkey Job Openings

Flora Food Group

Istanbul

September 23, 2024

About Flora Food Group
We offer consumers a compelling choice in four growing categories: butters and spreads, creams, liquids and cheeses. We hold leadership positions in many of the 100 countries we operate in, with iconic brands including Flora, Becel+Pro Activ, Blue Band, Country Crock, I Can't Believe It's Not Butter, Rama, and Violife, together with our local brands and Professional business.
Global branded food champion Flora Food Group, offers the next generation of delicious, natural, nutritious food. Our products are more affordable and more sustainable than their dairy equivalents.

About the position

Location: Istanbul, Turkey
Hybrid
(This role location option is also available in Amsterdam, Netherlands, Jakarta, Indonesia, or Bangkok, Thailand)

The Global Marketing Manager will be responsible for developing and executing marketing strategies for a Blue Band, Heart of Life and Violife brands in the AMEA region. This role will involve working closely with marketing teams in each of the market unit, cross-functional teams as well as the global cross functional teams to ensure that the brand is positioned effectively in the market with right campaign and support and that revenue and topline and bottom-line targets are met
So what does it take to be successful in this role?

Marketing Strategy and Execution: Develop and support comprehensive marketing plans to drive brand strategy, ensuring brand consistency and compliance across all channels. Implement channel-specific plans to support sales growth and collaborate with cross-functional teams to deliver innovations on time.

Data-Driven Insights and Budget Management: Conduct regular data evaluations to identify market opportunities, convert insights into actionable plans, and monitor the innovation pipeline. Support budget management by optimizing spending, evaluating campaign effectiveness, and driving SKU profitability.

Digital and E-commerce Performance: Monitor digital marketing trends, e-commerce performance, and social media engagement. Share learnings with local markets, ensure high-quality execution of marketing materials, and develop toolkits to enhance market strategies.

Stakeholder Collaboration and Learning Development: Build and manage relationships with key stakeholders, including global creative and media agencies. Support the regional marketing team in crafting educational sessions and ensure progress towards ESG targets, including the social mission of reaching 100 million children with the breakfast message by 2030

What's next
If this position sounds interesting, please hit the apply button now!
The deadline to apply for this position is 26th September 2024. The first stage of the process will be a Video interview with our Talent Acquisition Specialist on the 27&30 September.

We understand your resume might not be up to date and recommend that you apply with what you have or your Linked In Profile. Flora Food Group is dedicated to building an inclusive and diverse workplace, we understand that you might not meet all the requirements stated in the description, but we encourage you to apply anyway. You might be the right candidate for this role or other roles.
Flora Food Group is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. We ensure job advertisements are free from unintentional bias.
No personal characteristics should be a barrier to joining Flora Food Group. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics.

We regret to inform you that this job opportunity is no longer available as it has expired

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