Netherlands Job Openings
Urban Gym Group
Paid Advertising Specialist
Amsterdam
FULL TIME
October 18, 2024
Urban Gym Group is an industry pioneer within the European wellness and fitness community, with over 40 clubs and studios in major cities across the Netherlands. You might know us from brands such as Trainmore, Club Sportive, Renessence, and BTY CLB. Our ambitious domestic and international growth plans require an expansion of marketing leadership team, and as Head of Marketing, you will play a crucial role in realizing Urban Gym Group’s growth objectives.
We are looking for a highly skilled Paid Advertising Specialist to join our dynamic team and drive business growth through expert management of campaigns across Google Ads, Facebook Ads, Linked In, and other digital channels.
Key Responsibilities
- Develop and manage paid campaigns across platforms like Google Ads, Facebook, Linked In, and programmatic ads.
- Manage budgets, optimise for ROI, and apply bidding strategies (manual, automated, target CPA/ROAS).
- Analyse data, track performance using KPIs (e.g., CTR, CPA, ROAS), and adjust strategies based on insights.
- Collaborate with creative teams on ad copy and visual content to enhance performance.
- Set up and manage conversion tracking and tagging via Google Analytics and Google Tag Manager.
- Stay updated on advertising trends, privacy regulations (GDPR, CCPA), and industry changes.
Key Skills
- Data Analysis: Measure campaign performance and make data-driven adjustments.
- Platform Expertise: Mastery of Google Ads, social media platforms, and programmatic advertising.
- Creative: Write compelling ad copy and collaborate on visuals.
- Strategic Thinking: Develop ad strategies that fit within the marketing funnel and target the right audiences.
- Budget and Bid Management: Efficient budget allocation and advanced bidding strategies.
- Communication: Report campaign results clearly and collaborate across teams.
- Adaptability: Quickly adjust to changing platforms and industry updates.
Qualifications
- 3+ years in paid advertising, with strong experience in Google Ads and Meta Ads.
- Analytical, with problem-solving skills and an ability to manage multiple campaigns.
- Excellent communication and presentation abilities.
We Offer
- An exciting position in a young, entrepreneurial and fast growing company.
- Excellent primary conditions.
- Free and unlimited access to professional coaching sessions, mindfulness sessions, webinars and master classes with coaches and psychologists.
- Free sports in all our first-class clubs and studios for you and your partner.
- Development through our in-house and external academy.
- One day a year of paid charity work of your choice.
- A weekly group class with a personal trainer.
- A beautiful and attractive head office just 10 minutes walk from Amsterdam Central Station.
- A personality assessment is part of the hiring process.
In doing so we create places in communities with a purpose, where people come to transform their lives from good to great.
Send your resume and motivation letter to work@urbangymgroup.com. After assessing your application, we will contact you.
After a brief meeting online we plan a face to face meeting at one of our clubs or at HQ. When applying for an audition as trainer or performer, you will be invited for the next planned audition.
Fitting our culture is the most important part of the application proces. We believe character, ambitions and expectations are more important than skills. Together we find out if there is a mutual match and if we meet each others expectations.
Sometimes we skip step 4, but depending on the vacancy, we ask you to step in our club and experience real life a day in our club. This way you know for sure the UGG family suits you.
We expect to offer you a contract within 10 working days after your application. The proposal will inform you on all primary and secondary conditions (including unlimited training at all of our labels!).
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