We are looking for the ultimate creative storyteller and wonderful wordsmith to join the fab crew at Alphero. We’re a digital agency with a ‘you’ sized hole right now. No joke, but we’ve battled to get the right (write?) words into this job ad. We need you! By the time Caroline (CEO), Matt (Design Director), Mark (Strategy Director) and Amanda (Auckland Director) all got our hopes and dreams for this role onto the list - we realised we are looking for a legit Content Unicorn! A patient unicorn with the fortitude to wade through several pages of waffle as we try to articulate ourselves in this ad. Buckle up.
Words matter. And in a world where AI engines can spit out generic paragraphs on any topic in a nanosecond, we risk losing the human art of listening, understanding context, and creating the narratives, phrases and language that matters. A great content strategist / narrator / wordsmith can elevate a digital experience from commoditised same-same to effective, to memorable, to spectacular.
We are 100% looking for someone who is fundamentally inspired by how generative AI and the plethora of crazy new tools and technologies out there can totally evolve how we (and you) do our work, and how outputs are presented back. But the machine needs a heart. The machine needs a funny bone. The machine needs a human and we’d like you to be it!
At Alphero we’re a digital agency that works with epic clients in New Zealand, Australia and from strategy and customer vision, to design and delivery for some of the most impactful (and well-used) digital products and services in Aotearoa New Zealand today. We are currently taking a step back to consider how radically different the world (and what we deliver) will be in five years. We want you to help us evolve our voice, tell our stories, make us laugh, and be part of that journey. Above all to embody our brand pillars - inventive, emotive and brave.
On a day to day basis, you will be involved at every stage of our client lifecycle: helping us articulate the ‘why’ to win us epic work; creating narrative frameworks and stories for client strategies and board presentations; connecting our clients’ heart and purpose into the digital experiences we deliver with inspired UX writing and thinking that guide users in feeling, understanding and taking action when they use the products we create.

Requirements
We’d like you to provide a cover letter with a content portfolio or examples of your content. Given the crazy job market out there we suspect we’ll get boatloads of applicants for this role. We cannot assess your ability to write without seeing your actual words! We’d like to see a variety of content and copy in a wide range of tones of voice - from content strategies and playbooks, to long form articles to UX writing, presentations and narratives or advertising copy. Any words, any format from long to short form. Any type of output. Without giving away our interview questions… we’re looking for someone with a naturally funny or quirky tone of voice. That doesn’t sound like Chat GPT speaks for you! To reiterate: no examples of content will mean no chance of being shortlisted.
You may have a background as a copywriter, content strategist, journalist, advertising creative or marketer - we are open to any of these providing your unicorn skills can shine from one perfect word to creating an excellent story or board pack.
This job is mostly in-office in our fab new Auckland space in Britomart. We’re kinda hoping you have an office pooch to join the team with you, but this isn’t a deal-breaker. If you are a parent - we get it! We flex around family life.