DIGITAL MARKETING LEAD

Jobberman Nigeria

Unspecified

New

2 days ago

A Fin-tech Company is currently hiring for a Digital Marketing lead to help support their ambitious revenue plans through pushing our activities. The DM Lead would be tasked with building and leading a team to achieve the marketing goals of the Organization

Location: Lagos

Responsibilities Of The Digital Marketing Lead

• Customer Acquisition: take ownership of our customer acquisition channels; paid ads, display ads and influencer marketing.
• Customer Retention: ensure our customers stay and is happy.
• Customer Conversion: own and improve how we convert our prospects into customers.
• Strategy: build and communicate a comprehensive growth marketing plan to help the business achieve its revenue goals through our online presence
• Research: analyse our current acquisition and retention strategies; research competitors; and talk to our customers to help inform your strategy.
• Drive the team in the aspect of content creation, social media marketing across all socio-media presence.
• Drive brand growth and establish a heavy online presence.
Develop a profound e-business strategy and implement.

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10 Develop a customer care initiative and profound understanding of customer needs; hence managing the entire customer care units.

Requirements Requirements

• A first degree
• Experience managing digital marketing activites within the Fin-tech/Banking industry
• Demonstrated experience of influencing growth online.
• Advanced users of analytics tools; Google analytics, and Google Tag Manager.
• A data-first approach.
• Excellent communication skills and the ability to work with diverse team.
• Leadership experience in a growth marketing role, or someone who’s been solely responsible for growth at their company.
Social-media marketing skills

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Salary: N500, 000- N800, 000

Experience: 3-5 Years

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